Comments on: Marketing Leverage using a Twitter Lever http://www.jeffbullas.com/2009/03/24/marketing-leverage-using-a-twitter-lever/ Internet Marketing Sat, 11 Feb 2012 04:18:00 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Tracy Sestili http://www.jeffbullas.com/2009/03/24/marketing-leverage-using-a-twitter-lever/#comment-26379 Tracy Sestili Wed, 02 Feb 2011 07:37:00 +0000 http://jeffbullas.com/?p=65#comment-26379 The truth is that 93% of tweets never get retweeted so, although your math is right, it's not reasonable. The truth is that 93% of tweets never get retweeted so, although your math is right, it’s not reasonable.

]]> By: Tracy Sestili http://www.jeffbullas.com/2009/03/24/marketing-leverage-using-a-twitter-lever/#comment-26378 Tracy Sestili Wed, 02 Feb 2011 07:36:00 +0000 http://jeffbullas.com/?p=65#comment-26378 Hmm...But 100% of your followers will likely NOT tell 20 people each. In fact, 93% of tweets are not retweeted at all. The math is right, but the pitch sounds like the stock option pitch I got when I joined a start-up 10+ years ago. "You'll be rich...25K options, if it hits $10 a share....you can retire!" Hmm…But 100% of your followers will likely NOT tell 20 people each. In fact, 93% of tweets are not retweeted at all. The math is right, but the pitch sounds like the stock option pitch I got when I joined a start-up 10+ years ago. “You’ll be rich…25K options, if it hits $10 a share….you can retire!”

]]> By: John Goode http://www.jeffbullas.com/2009/03/24/marketing-leverage-using-a-twitter-lever/#comment-23063 John Goode Tue, 28 Dec 2010 08:28:57 +0000 http://jeffbullas.com/?p=65#comment-23063 I think you just described the *talking half* of the conversation. Your friend needs to know about the other half, perhaps the more important half: namely Listening. This is where insights can be gathered. Feedback on ideas, innovations etc are all key to creating successful propositions. Twitter is as much about listening as it is about talking. I think you just described the *talking half* of the conversation. Your friend needs to know about the other half, perhaps the more important half: namely Listening.

This is where insights can be gathered. Feedback on ideas, innovations etc are all key to creating successful propositions.

Twitter is as much about listening as it is about talking.

]]> By: steve dodd http://www.jeffbullas.com/2009/03/24/marketing-leverage-using-a-twitter-lever/#comment-6986 steve dodd Wed, 25 Aug 2010 21:49:27 +0000 http://jeffbullas.com/?p=65#comment-6986 Yeah, but make sure it adds value to your community or the 2x2x2x2 equasion may not communicate the positive message you desire and deliver adverse results! Yeah, but make sure it adds value to your community or the 2x2x2x2 equasion may not communicate the positive message you desire and deliver adverse results!

]]> By: Rodrigo Ignacio http://www.jeffbullas.com/2009/03/24/marketing-leverage-using-a-twitter-lever/#comment-3598 Rodrigo Ignacio Mon, 12 Jul 2010 17:46:15 +0000 http://jeffbullas.com/?p=65#comment-3598 <span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">Marketing Leverage using a Twitter Lever http://bit.ly/dty2GL (VIA @jeffbullas)</span></span> Marketing Leverage using a Twitter Lever http://bit.ly/dty2GL (VIA @jeffbullas)

]]> By: Candice http://www.jeffbullas.com/2009/03/24/marketing-leverage-using-a-twitter-lever/#comment-3599 Candice Sun, 11 Jul 2010 11:58:10 +0000 http://jeffbullas.com/?p=65#comment-3599 <span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT @jeffbullas Marketing Leverage using a Twitter Lever http://bit.ly/dty2GL #twitter #marketing</span></span> RT @jeffbullas Marketing Leverage using a Twitter Lever http://bit.ly/dty2GL #twitter #marketing

]]> By: Candice http://www.jeffbullas.com/2009/03/24/marketing-leverage-using-a-twitter-lever/#comment-3600 Candice Sun, 11 Jul 2010 11:58:10 +0000 http://jeffbullas.com/?p=65#comment-3600 <span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT @jeffbullas Marketing Leverage using a Twitter Lever http://bit.ly/dty2GL #twitter #marketing</span></span> RT @jeffbullas Marketing Leverage using a Twitter Lever http://bit.ly/dty2GL #twitter #marketing

]]> By: Candice http://www.jeffbullas.com/2009/03/24/marketing-leverage-using-a-twitter-lever/#comment-3601 Candice Sun, 11 Jul 2010 11:58:10 +0000 http://jeffbullas.com/?p=65#comment-3601 <span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT @jeffbullas Marketing Leverage using a Twitter Lever http://bit.ly/dty2GL #twitter #marketing</span></span> RT @jeffbullas Marketing Leverage using a Twitter Lever http://bit.ly/dty2GL #twitter #marketing

]]> By: Kelly Keefer http://www.jeffbullas.com/2009/03/24/marketing-leverage-using-a-twitter-lever/#comment-3602 Kelly Keefer Mon, 05 Jul 2010 05:49:38 +0000 http://jeffbullas.com/?p=65#comment-3602 <span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT @jeffbullas: Marketing Leverage using a Twitter Lever http://bit.ly/dty2GL</span></span> RT @jeffbullas: Marketing Leverage using a Twitter Lever http://bit.ly/dty2GL

]]> By: Kelly Keefer http://www.jeffbullas.com/2009/03/24/marketing-leverage-using-a-twitter-lever/#comment-3603 Kelly Keefer Mon, 05 Jul 2010 05:49:38 +0000 http://jeffbullas.com/?p=65#comment-3603 <span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT @jeffbullas: Marketing Leverage using a Twitter Lever http://bit.ly/dty2GL</span></span> RT @jeffbullas: Marketing Leverage using a Twitter Lever http://bit.ly/dty2GL

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