Comments on: How Many Social Media Channels Should Your Brand Be Using? http://www.jeffbullas.com/2009/08/02/how-many-social-media-channels-should-your-brand-be-using/ Internet Marketing Sat, 11 Feb 2012 04:18:00 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Eric Weidner http://www.jeffbullas.com/2009/08/02/how-many-social-media-channels-should-your-brand-be-using/#comment-36633 Eric Weidner Wed, 08 Feb 2012 17:49:00 +0000 http://jeffbullas.com/?p=869#comment-36633 Businesses should look at social media like the telephone. It's simply here and people use it. Then, spend time where your customers spend time online. Businesses should look at social media like the telephone. It’s simply here and people use it. Then, spend time where your customers spend time online.

]]> By: In Addition to Offering My Services, Are There Other Ways to Use My Discounted 10 Listing Package? | InTownAuction http://www.jeffbullas.com/2009/08/02/how-many-social-media-channels-should-your-brand-be-using/#comment-31477 In Addition to Offering My Services, Are There Other Ways to Use My Discounted 10 Listing Package? | InTownAuction Mon, 17 Oct 2011 01:52:54 +0000 http://jeffbullas.com/?p=869#comment-31477 [...] powerful marketing medium aimed at helping you get the most out of your product or service listings.Yes! You are free to use your discounted listing package for any auction services we offer at InTown... can use your discounted auction package for any purpose you would like, without any restrictions [...] [...] powerful marketing medium aimed at helping you get the most out of your product or service listings.Yes! You are free to use your discounted listing package for any auction services we offer at InTown… can use your discounted auction package for any purpose you would like, without any restrictions [...]

]]> By: Jeff Bullas http://www.jeffbullas.com/2009/08/02/how-many-social-media-channels-should-your-brand-be-using/#comment-30043 Jeff Bullas Wed, 24 Aug 2011 19:53:00 +0000 http://jeffbullas.com/?p=869#comment-30043 Wow!!...350+ social assets! What I would be interested to know is which ones are the most effective and for which brands? Wow!!…350+ social assets! What I would be interested to know is which ones are the most effective and for which brands?

]]> By: Click Whisperer http://www.jeffbullas.com/2009/08/02/how-many-social-media-channels-should-your-brand-be-using/#comment-30041 Click Whisperer Wed, 24 Aug 2011 17:48:00 +0000 http://jeffbullas.com/?p=869#comment-30041 @SFNGroup we have 350+ individual social presences spread across half a dozen brands. I had to write my own software to keep track of all the presences and metrics.  @SFNGroup we have 350+ individual social presences spread across half a dozen brands. I had to write my own software to keep track of all the presences and metrics. 

]]> By: » The 7 Secrets to Ford’s Social Media Marketing Success. GAby Menta http://www.jeffbullas.com/2009/08/02/how-many-social-media-channels-should-your-brand-be-using/#comment-29853 » The 7 Secrets to Ford’s Social Media Marketing Success. GAby Menta Tue, 16 Aug 2011 13:58:05 +0000 http://jeffbullas.com/?p=869#comment-29853 [...] Scott Monty is the Head of Social Media at Ford and has only been there since 2008 and put in place a Social Media strategy including multiple Social Media channels. [...] [...] Scott Monty is the Head of Social Media at Ford and has only been there since 2008 and put in place a Social Media strategy including multiple Social Media channels. [...]

]]> By: Hassan http://www.jeffbullas.com/2009/08/02/how-many-social-media-channels-should-your-brand-be-using/#comment-27214 Hassan Sun, 27 Mar 2011 17:46:00 +0000 http://jeffbullas.com/?p=869#comment-27214 Thanks for the post. Very much astonished to see the numbers of people hired for social marketing by such a big companies. Why is that do they have less work or companies don't want to spend I. This field. Thanks for the post. Very much astonished to see the numbers of people hired for social marketing by such a big companies. Why is that do they have less work or companies don’t want to spend I. This field.

]]> By: Anonymous http://www.jeffbullas.com/2009/08/02/how-many-social-media-channels-should-your-brand-be-using/#comment-26546 Anonymous Fri, 11 Feb 2011 17:27:00 +0000 http://jeffbullas.com/?p=869#comment-26546 Once again, Jeff, another excellent post. It all comes down to available time, staffing, target audience and the greatest opportunities for attaining set goals, especially ROI. For example, MySpace has significantly changed and may no longer be a viable tool for many to use. In its heyday, it was especially strong with/for the musical demographic. For older IT professionals and such, maybe not so much. Another area that I find worthwhile engaging in is what I and others are doing right here - commenting under the Blogs of other people. This is a very good way of getting to know others and for them to get to know us better, too. There is also absolutely no reason not to include a signature under your comments. After all, they serve to qualify us and our comments; and they make it tad easier for others to immediately connect with us from below. Thank you. Marc LeVine President ICA Social Media www.icanewfriend.com LinkedIn Bio: www.linkedin.com/in/marclevineica Follow me on Twitter at @icanewfriend Once again, Jeff, another excellent post.

It all comes down to available time, staffing, target audience and the greatest opportunities for attaining set goals, especially ROI. For example, MySpace has significantly changed and may no longer be a viable tool for many to use. In its heyday, it was especially strong with/for the musical demographic. For older IT professionals and such, maybe not so much.

Another area that I find worthwhile engaging in is what I and others are doing right here – commenting under the Blogs of other people. This is a very good way of getting to know others and for them to get to know us better, too. There is also absolutely no reason not to include a signature under your comments. After all, they serve to qualify us and our comments; and they make it tad easier for others to immediately connect with us from below.

Thank you.

Marc LeVine
President
ICA Social Media
http://www.icanewfriend.com
LinkedIn Bio: http://www.linkedin.com/in/marclevineica
Follow me on Twitter at @icanewfriend

]]> By: Kathryn http://www.jeffbullas.com/2009/08/02/how-many-social-media-channels-should-your-brand-be-using/#comment-26498 Kathryn Tue, 08 Feb 2011 16:33:00 +0000 http://jeffbullas.com/?p=869#comment-26498 Very useful post - thanks Very useful post – thanks

]]> By: Dru Nichols http://www.jeffbullas.com/2009/08/02/how-many-social-media-channels-should-your-brand-be-using/#comment-20782 Dru Nichols Wed, 15 Dec 2010 18:03:06 +0000 http://jeffbullas.com/?p=869#comment-20782 I think that it only makes sense that brands, large or small should make their information and advertising available in as many ways possible. It used to be conventional marketing wisdom that if you didn't spent 6% of your earnings on advertising (back in print days) you WOULD, without fail, go out of business. I imagine that percentage has dropped considerably with the many methods of free or inexpensive SMM. The big boys pay a lot more, of course, but they need a lot more revenue. I also think that it makes perfect sense for us, as individuals, as we are totally overwhelmed by this massive amount of marketing that now comes at us from all sides, to choose to limit what we read and watch, otherwise we wouldn't have time to do anything else. I think that it only makes sense that brands, large or small should make their information and advertising available in as many ways possible. It used to be conventional marketing wisdom that if you didn’t spent 6% of your earnings on advertising (back in print days) you WOULD, without fail, go out of business. I imagine that percentage has dropped considerably with the many methods of free or inexpensive SMM. The big boys pay a lot more, of course, but they need a lot more revenue.

I also think that it makes perfect sense for us, as individuals, as we are totally overwhelmed by this massive amount of marketing that now comes at us from all sides, to choose to limit what we read and watch, otherwise we wouldn’t have time to do anything else.

]]> By: Dustin http://www.jeffbullas.com/2009/08/02/how-many-social-media-channels-should-your-brand-be-using/#comment-15525 Dustin Mon, 15 Nov 2010 17:37:09 +0000 http://jeffbullas.com/?p=869#comment-15525 I am also new to LinkedIn and have been looking for some more detailed information on it. Thanks @Nikhil Vaswani for that extra link. @Jeff I also want to thank you for this perspective on Social Media. I've been trying to just get a following on one social media channel at a time while slowly building the others up. It may be a pretty good strategy to limit yourself so you can maximize the channels you are using. I am also new to LinkedIn and have been looking for some more detailed information on it. Thanks @Nikhil Vaswani for that extra link.

@Jeff I also want to thank you for this perspective on Social Media. I’ve been trying to just get a following on one social media channel at a time while slowly building the others up. It may be a pretty good strategy to limit yourself so you can maximize the channels you are using.

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