http://www.jeffbullas.com/2009/08/17/9-ways-to-convince-the-ceo-to-use-social-media-and-enter-the-21st-century/ Internet Marketing Sat, 11 Feb 2012 09:45:00 +0000 hourly 1 http://wordpress.org/?v=3.0 http://www.jeffbullas.com/2009/08/17/9-ways-to-convince-the-ceo-to-use-social-media-and-enter-the-21st-century/#comment-34396 Today’s tech & social media stories! « Alexcorradi's TechBar Tue, 03 Jan 2012 15:56:55 +0000 http://jeffbullas.com/?p=1012#comment-34396 [...] 9 Ways To Convince The CEO To Use Social Media and Enter The 21st Century jeffbullas [...] [...] 9 Ways To Convince The CEO To Use Social Media and Enter The 21st Century jeffbullas [...]

]]> http://www.jeffbullas.com/2009/08/17/9-ways-to-convince-the-ceo-to-use-social-media-and-enter-the-21st-century/#comment-33580 9 Ways To Convince The CEO To Use Social Media and Enter The 21st Century | Jeffbullas’s Blog | Libpro's Blog Mon, 12 Dec 2011 14:34:03 +0000 http://jeffbullas.com/?p=1012#comment-33580 [...] advocates within companies, about their experiences and the feedback they had received from …Via www.jeffbullas.com LD_AddCustomAttr("AdOpt", "1"); LD_AddCustomAttr("Origin", "other"); [...] [...] advocates within companies, about their experiences and the feedback they had received from …Via http://www.jeffbullas.com LD_AddCustomAttr("AdOpt", "1"); LD_AddCustomAttr("Origin", "other"); [...]

]]> http://www.jeffbullas.com/2009/08/17/9-ways-to-convince-the-ceo-to-use-social-media-and-enter-the-21st-century/#comment-33531 Motazhajaj Sun, 11 Dec 2011 06:58:00 +0000 http://jeffbullas.com/?p=1012#comment-33531 you have no idea what you opened my mind to. thanks a lot you have no idea what you opened my mind to. thanks a lot

]]> http://www.jeffbullas.com/2009/08/17/9-ways-to-convince-the-ceo-to-use-social-media-and-enter-the-21st-century/#comment-33532 Motazhajaj Sun, 11 Dec 2011 06:58:00 +0000 http://jeffbullas.com/?p=1012#comment-33532 you have no idea what you opened my mind to. thanks a lot you have no idea what you opened my mind to. thanks a lot

]]> http://www.jeffbullas.com/2009/08/17/9-ways-to-convince-the-ceo-to-use-social-media-and-enter-the-21st-century/#comment-33184 TaukehKedai Sun, 04 Dec 2011 23:11:00 +0000 http://jeffbullas.com/?p=1012#comment-33184 Yes, this is great. If presented properly to CEOs, they can be convinced because i know, if am the CEO, i am convince. Yes, this is great. If presented properly to CEOs, they can be convinced because i know, if am the CEO, i am convince.

]]> http://www.jeffbullas.com/2009/08/17/9-ways-to-convince-the-ceo-to-use-social-media-and-enter-the-21st-century/#comment-33154 Colin Hope-Murray Sun, 04 Dec 2011 15:16:00 +0000 http://jeffbullas.com/?p=1012#comment-33154 All very good points and generally persuasive.  The arguments remind me of the mid nineties trying to convince CEOs about the importance of the internet - ie the burning platform syndrome.  And like the internet you have to marry the benefits and flexibility of the capability to the big challenges that a CEO is currently facing.  Ask a CEO what their top 3-5 goals are and then create a vision of how Social Media can bring value to any one of them, obviously the higher up the priority the more likely you are to be successful.  If you cant gain traction on those goals, seek out someone on his staff responsible for Business Development or Strategic Planning and work on their priority lists.  You can only get traction when the value proposition is visible. All very good points and generally persuasive.  The arguments remind me of the mid nineties trying to convince CEOs about the importance of the internet – ie the burning platform syndrome.  And like the internet you have to marry the benefits and flexibility of the capability to the big challenges that a CEO is currently facing.  Ask a CEO what their top 3-5 goals are and then create a vision of how Social Media can bring value to any one of them, obviously the higher up the priority the more likely you are to be successful.  If you cant gain traction on those goals, seek out someone on his staff responsible for Business Development or Strategic Planning and work on their priority lists.  You can only get traction when the value proposition is visible.

]]> http://www.jeffbullas.com/2009/08/17/9-ways-to-convince-the-ceo-to-use-social-media-and-enter-the-21st-century/#comment-30933 Robbie Schlosser Thu, 29 Sep 2011 18:17:00 +0000 http://jeffbullas.com/?p=1012#comment-30933 Thanks!  ALWAYS very helpful advice.  All these points are useful for helping me understand what I'm involved with, how to move forward, and for helping persuade my spouse that I'm not just killing time here. Thanks!  ALWAYS very helpful advice.  All these points are useful for helping me understand what I’m involved with, how to move forward, and for helping persuade my spouse that I’m not just killing time here.

]]> http://www.jeffbullas.com/2009/08/17/9-ways-to-convince-the-ceo-to-use-social-media-and-enter-the-21st-century/#comment-30070 6 Questions To Ask The CEO When He Says Social Media Won’t Work For His Company | Wine Study Fri, 26 Aug 2011 02:09:26 +0000 http://jeffbullas.com/?p=1012#comment-30070 [...] recently wrote an article  “9 Ways To Convince The CEO To Use Social Media and Enter The 21st Century” which received a lot of comments and in fact is the second most popular article on my blog with [...] [...] recently wrote an article  “9 Ways To Convince The CEO To Use Social Media and Enter The 21st Century” which received a lot of comments and in fact is the second most popular article on my blog with [...]

]]> http://www.jeffbullas.com/2009/08/17/9-ways-to-convince-the-ceo-to-use-social-media-and-enter-the-21st-century/#comment-27658 omega seamaster antimagnetic Thu, 28 Apr 2011 10:08:00 +0000 http://jeffbullas.com/?p=1012#comment-27658 I am a communications assistant that works for an executive who is very resistant to social media and online networking. It’s taken several months of a forced Google Alert for him to even begin to submit to the fact that the internet has tons of content that he should really be aware of. I am a communications assistant that works for an executive who is very resistant to social media and online networking. It’s taken several months of a forced Google Alert for him to even begin to submit to the fact that the internet has tons of content that he should really be aware of.

]]> http://www.jeffbullas.com/2009/08/17/9-ways-to-convince-the-ceo-to-use-social-media-and-enter-the-21st-century/#comment-27657 omega seamaster antimagnetic Thu, 28 Apr 2011 10:08:00 +0000 http://jeffbullas.com/?p=1012#comment-27657 I am a communications assistant that works for an executive who is very resistant to social media and online networking. It’s taken several months of a forced Google Alert for him to even begin to submit to the fact that the internet has tons of content that he should really be aware of. I am a communications assistant that works for an executive who is very resistant to social media and online networking. It’s taken several months of a forced Google Alert for him to even begin to submit to the fact that the internet has tons of content that he should really be aware of.

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