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	<title>Comments on: 6 Ways Zappos Uses Twitter To Increase Sales</title>
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	<link>http://www.jeffbullas.com/2009/12/07/6-ways-zappos-uses-twitter-to-increase-sales/</link>
	<description>Internet Marketing</description>
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		<title>By: DS Rachmat</title>
		<link>http://www.jeffbullas.com/2009/12/07/6-ways-zappos-uses-twitter-to-increase-sales/#comment-35503</link>
		<dc:creator>DS Rachmat</dc:creator>
		<pubDate>Sun, 15 Jan 2012 14:25:00 +0000</pubDate>
		<guid isPermaLink="false">http://jeffbullas.com/?p=2428#comment-35503</guid>
		<description>I like it</description>
		<content:encoded><![CDATA[<p>I like it</p>
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		<title>By: Who Leads In Social Media, Business or Consumer Brands? &#124; Claimtz</title>
		<link>http://www.jeffbullas.com/2009/12/07/6-ways-zappos-uses-twitter-to-increase-sales/#comment-28602</link>
		<dc:creator>Who Leads In Social Media, Business or Consumer Brands? &#124; Claimtz</dc:creator>
		<pubDate>Sun, 19 Jun 2011 12:26:42 +0000</pubDate>
		<guid isPermaLink="false">http://jeffbullas.com/?p=2428#comment-28602</guid>
		<description>[...] case studies discussed extensively on the web, online media and blogs revolve around B2C such as Zappos, Gary Vaynerchuk, Dell, Naked Pizza and others.As Business.com states “If you’re working in [...]</description>
		<content:encoded><![CDATA[<p>[...] case studies discussed extensively on the web, online media and blogs revolve around B2C such as Zappos, Gary Vaynerchuk, Dell, Naked Pizza and others.As Business.com states “If you’re working in [...]</p>
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		<title>By: Jeff Fogliano</title>
		<link>http://www.jeffbullas.com/2009/12/07/6-ways-zappos-uses-twitter-to-increase-sales/#comment-28032</link>
		<dc:creator>Jeff Fogliano</dc:creator>
		<pubDate>Thu, 19 May 2011 18:13:00 +0000</pubDate>
		<guid isPermaLink="false">http://jeffbullas.com/?p=2428#comment-28032</guid>
		<description>Interesting article. There are definitely lessons from Zappos that can be applied to all categories of websites - not just online retailers. I see a few applications that I&#039;m considering trying to incorporate into our agency&#039;s website.</description>
		<content:encoded><![CDATA[<p>Interesting article. There are definitely lessons from Zappos that can be applied to all categories of websites &#8211; not just online retailers. I see a few applications that I&#8217;m considering trying to incorporate into our agency&#8217;s website.</p>
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	<item>
		<title>By: Eric Kim</title>
		<link>http://www.jeffbullas.com/2009/12/07/6-ways-zappos-uses-twitter-to-increase-sales/#comment-26639</link>
		<dc:creator>Eric Kim</dc:creator>
		<pubDate>Sat, 19 Feb 2011 01:11:00 +0000</pubDate>
		<guid isPermaLink="false">http://jeffbullas.com/?p=2428#comment-26639</guid>
		<description>Great post Jeff.  Good points about driving SEO as outcomes - great way to have social media drive tangible results outside of the social media ecosystems.

One minor correction - Tony is 37 years old (see: http://en.wikipedia.org/wiki/Tony_Hsieh)</description>
		<content:encoded><![CDATA[<p>Great post Jeff.  Good points about driving SEO as outcomes &#8211; great way to have social media drive tangible results outside of the social media ecosystems.</p>
<p>One minor correction &#8211; Tony is 37 years old (see: <a href="http://en.wikipedia.org/wiki/Tony_Hsieh)" rel="nofollow">http://en.wikipedia.org/wiki/Tony_Hsieh)</a></p>
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	<item>
		<title>By: Social Media Case Studies of Note: Zappos-17 Revelations On How An Online Retailer Went From Zero to $1.2 Billion &#124; kathiemelocco.net.au</title>
		<link>http://www.jeffbullas.com/2009/12/07/6-ways-zappos-uses-twitter-to-increase-sales/#comment-9434</link>
		<dc:creator>Social Media Case Studies of Note: Zappos-17 Revelations On How An Online Retailer Went From Zero to $1.2 Billion &#124; kathiemelocco.net.au</dc:creator>
		<pubDate>Sat, 25 Sep 2010 04:15:49 +0000</pubDate>
		<guid isPermaLink="false">http://jeffbullas.com/?p=2428#comment-9434</guid>
		<description>[...] and I have been especially interested in their implementation and use of social media including Twitter and online video. The 35-year-old serial entrepreneur , Tony Hsieh (he made his first mint selling [...]</description>
		<content:encoded><![CDATA[<p>[...] and I have been especially interested in their implementation and use of social media including Twitter and online video. The 35-year-old serial entrepreneur , Tony Hsieh (he made his first mint selling [...]</p>
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	<item>
		<title>By: Lori Schafer</title>
		<link>http://www.jeffbullas.com/2009/12/07/6-ways-zappos-uses-twitter-to-increase-sales/#comment-8677</link>
		<dc:creator>Lori Schafer</dc:creator>
		<pubDate>Tue, 14 Sep 2010 13:27:06 +0000</pubDate>
		<guid isPermaLink="false">http://jeffbullas.com/?p=2428#comment-8677</guid>
		<description>Great post on Zappos use of Twitter Jeff.  I really enjoy reading your blog - always informative.  Stay tuned for the early October release of the book I recently co-authored: Branded! How Retailers Engage Consumers with Social Media &amp; Mobility (available on Amazon).  It contains detailed case studies and interviews with top retailers about their use of Social Media &amp; Mobility to enhance brand and communicate culture. Zappos has its own chapter as well as Starbucks, Macy&#039;s, Best Buy and others.</description>
		<content:encoded><![CDATA[<p>Great post on Zappos use of Twitter Jeff.  I really enjoy reading your blog &#8211; always informative.  Stay tuned for the early October release of the book I recently co-authored: Branded! How Retailers Engage Consumers with Social Media &amp; Mobility (available on Amazon).  It contains detailed case studies and interviews with top retailers about their use of Social Media &amp; Mobility to enhance brand and communicate culture. Zappos has its own chapter as well as Starbucks, Macy&#8217;s, Best Buy and others.</p>
]]></content:encoded>
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	<item>
		<title>By: Poor Porry</title>
		<link>http://www.jeffbullas.com/2009/12/07/6-ways-zappos-uses-twitter-to-increase-sales/#comment-3916</link>
		<dc:creator>Poor Porry</dc:creator>
		<pubDate>Tue, 13 Jul 2010 03:20:16 +0000</pubDate>
		<guid isPermaLink="false">http://jeffbullas.com/?p=2428#comment-3916</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;RT @flipbooks: 6 Ways @Zappos Uses Twitter To Increase Sales &#124;@JeffBullas&#124; http://bit.ly/7ZFxDG #SocialMedia #SMM&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT @flipbooks: 6 Ways @Zappos Uses Twitter To Increase Sales |@JeffBullas| <a href="http://bit.ly/7ZFxDG" rel="nofollow">http://bit.ly/7ZFxDG</a> #SocialMedia #SMM</span></span></span></p>
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	<item>
		<title>By: Lynda Bruschini</title>
		<link>http://www.jeffbullas.com/2009/12/07/6-ways-zappos-uses-twitter-to-increase-sales/#comment-3917</link>
		<dc:creator>Lynda Bruschini</dc:creator>
		<pubDate>Tue, 13 Jul 2010 03:05:01 +0000</pubDate>
		<guid isPermaLink="false">http://jeffbullas.com/?p=2428#comment-3917</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;RT @Flipbooks 6 Ways @Zappos Uses Twitter To Increase Sales &#124;@JeffBullas&#124; http://bit.ly/7ZFxDG #SocialMedia #SMM&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT @Flipbooks 6 Ways @Zappos Uses Twitter To Increase Sales |@JeffBullas| <a href="http://bit.ly/7ZFxDG" rel="nofollow">http://bit.ly/7ZFxDG</a> #SocialMedia #SMM</span></span></span></p>
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	</item>
	<item>
		<title>By: กล้วย (รักในหลวง)</title>
		<link>http://www.jeffbullas.com/2009/12/07/6-ways-zappos-uses-twitter-to-increase-sales/#comment-3918</link>
		<dc:creator>กล้วย (รักในหลวง)</dc:creator>
		<pubDate>Tue, 13 Jul 2010 03:04:35 +0000</pubDate>
		<guid isPermaLink="false">http://jeffbullas.com/?p=2428#comment-3918</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;RT @flipbooks: 6 Ways @Zappos Uses Twitter To Increase Sales &#124;@JeffBullas&#124; http://bit.ly/7ZFxDG #SocialMedia #SMM&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT @flipbooks: 6 Ways @Zappos Uses Twitter To Increase Sales |@JeffBullas| <a href="http://bit.ly/7ZFxDG" rel="nofollow">http://bit.ly/7ZFxDG</a> #SocialMedia #SMM</span></span></span></p>
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	</item>
	<item>
		<title>By: sal</title>
		<link>http://www.jeffbullas.com/2009/12/07/6-ways-zappos-uses-twitter-to-increase-sales/#comment-3919</link>
		<dc:creator>sal</dc:creator>
		<pubDate>Mon, 12 Jul 2010 10:30:48 +0000</pubDate>
		<guid isPermaLink="false">http://jeffbullas.com/?p=2428#comment-3919</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;RT @2cre8: 6 Ways A Billion Dollar Online Retailer Uses Twitter To Increase Sales http://bit.ly/7ZFxDG (via @@jeffbullas)&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT @2cre8: 6 Ways A Billion Dollar Online Retailer Uses Twitter To Increase Sales <a href="http://bit.ly/7ZFxDG" rel="nofollow">http://bit.ly/7ZFxDG</a> (via @@jeffbullas)</span></span></span></p>
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