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  • http://www.wordsellinc.com Brad Shorr

    Given Google’s ability to develop platforms and the initial surge of interest, Buzz has great promise. If Google had an interface as strong as HootSuite, I’d be tempted to shift away from Twitter. I’m not sure how effective Buzz is or is intended to be for non Gmail users, Flickr devotees, and others outside the Google universe.

  • gfsnell3

    It is too early to predict if Google Buzz will kill Twitter. It’s not the most innovative product from Google – although building into Gmail with its more than 176 million users is a smart way to instantly build a social network. Besides, Twitter is having its own problems with monetizing and a rickety platform that seems to have daily performance problems.

    So far I have mixed reviews about Buzz. I like some of the features and its ease of use, but I feel like my inbox has been invaded by strangers. Like you Jeff, I’m playing with it. If I find it more irritating than beneficial, I’ll turn it off.

    My full take on Buzz:


  • http://www.smallbusinessmarketingtoolkits.com Shannon Evans

    As Google as not faired too well with other social platforms I am not sure they will be able to deliver on all their promises with this one as well. Orkut, Wave, and OpenSocial did not make a huge splash with the fickle end user. While it has great promise, does it have enterprise potential? It will also be interesting to see if they integrate elements of the newly acquired (rumored) Aardvark in Buzz. Will this sway all to open a Gmail account so they can Buzz?
    That remains to be seen…but until then I will be watching hopefully.

  • Ian Bissell

    Google may had deep pockets but it lacks business focus and a real flare for consumers. And do we really want to put all our eggs in one basket? There’s no doubt that Google is innovative and encourages its talented techies ‘to play’. But how many of its launches really stick? I think it should pick one, maybe two, new markets to enter and then do it really well, leveraging its advantage. It has a ‘spray’ mentality. Let’s just try them all and see which one works.

  • http://bitmapsystems.com Aaron Friedman

    Initial reactions… Google Buzz looks to be a Twitter/Facebook hybrid that does not allow you to post to Twitter, nor does it allow you to both post and pull status updates from Facebook. Without full integration into both Twitter and Facebook, Google Buzz is just extra baggage that I would rather not carry (at least for now).

    On the upside… The updating of Google’s mapping software, with geo layer for Buzz is pretty sweet. On the downside… I can see this quickly turning into a stalking situation for those not savvy enough to work the privacy features.

    It will be interesting to watch how Google evolves this product in future releases. With Facebook and Google both competing for that real-time search of social content… I feel as if the gloves have officially come off! Personally, I would like to see Google stick to the Enterprise space on this one… and with an enterprise release on the way I feel the now obsolete Google Wave may attempt another round to win an audience.

  • http://www.jeffhilimire.com Jeff Hilimire

    Buzz is definitely more of an aggregator than a social network unto itself. I think Scoble has it right mostly because he was so (and might still be so, not sure) entrenched in FriendFeed that he immediately recognized what I did when I first saw Buzz, which is its just a slightly better designed FriendFeed, with the advantage of being dropped right into Gmail’s 170 million users.

    So Buzz integrates Twitter, making it a big part of the combined tools it pulls in, but won’t replace it unless Google changes the way it works. You can think of Buzz as a potential way to make sense of all the places you drop content. I wouldn’t be surprised to see a Buzz Blog Commenting System pop up soon so all your comments are dropped into Buzz.

  • http://www.revolution-pr.co.uk Andrew Barber

    I have run a spider simulator over our own buzz and profile (http://www.google.com/profiles/revolutionprmail) and what is apparent is that Buzz does not seem to be using “no follow” tags in the HTML in the way that Twitter does – making all links on Buzz visible to the search engines. This includes those imported into Buzz from other networks – including Twitter and it also seems to strip out the “no follow” tags of any Twitter feed.

    This means that, from a SEO point of view, there are going to be a lot of links visible to Google’s spiders that were previously hidden.

    Does this mean that it will be open to abuse by spammers?

    I can’t believe there will not be an Google algorithm to deal with the problem of artificial content networks on Buzz, but if humans choose not to follow spammers – their impact will be limited.

    It is also difficult to see Google penalising users of its own network if their SERP is increased as a result of being part of a genuine network.

    I have blogged about this here: http://www.revolution-pr.co.uk/node/111


  • http://Partnerpedia.com Liam Lahey

    I don’t think Google Buzz will prove to be the “Twitter Terminator”.

    Buzz will appeal to some and not at all to others (I find myself in the latter group). What may prove to be Twitter’s demise however is the inclusion of unwelcome advertisements into Twitter streams (see today’s article in the New York Times).

    To quote social media whiz-kid and author Julien Smith, “We will never need more advertising. We will always need more connection and community.”

  • http://code.google.com Chris Chabot

    I dislike the premise of such posts, as it assumes that the web can only support a highlander type outcome “there can be only one!” (queue lightning bolts and wind generators).

    I think the web is big enough to support many social destinations, and in fact with Google Buzz we’ve made it our goal be just one node of many in a larger social web, so we’re using Salmon, OAuth, Activitistrea.ms and WebFinger to allow it to be connected to other social enabled sites, allow distribution of comments between platforms etc.

    So my hope is that Twitter (and other social platforms) will join us in supporting these open standards and we’ll end up with a social web made of loosely coupled small pieces

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  • http://www.mysoog.com اعلانات مبوبه

    Buzz will appeal to some and not at all to others (I find myself in the latter group). What may prove to be Twitter’s demise however is the inclusion of unwelcome advertisements into Twitter streams (see today’s article in the New York Times).

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