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  • http://www.twitter.com/ClaireBoyles Claire Boyles

    Interesting, and in answer to your question, no, none of them would appear on my top 10 list.

    Mashable would probably make it in the top 20, for sure, the articles keep me informed of new changes & I’ll happily RT links to their articles.

    5 of them I’ve never even heard of.

    This is an indicator of the type of content people on twitter are likely to access & place a value on.

    I’m not sure if my brain will turn to mush, but I am going to take a look at the algorithm they used. This makes a big difference to the validity of the results. Deciding what determines the “most influential” can be very subjective.

  • http://www.kylelacy.com Kyle Lacy

    That research is quite extensive but (clearly) useful. The most influential brands and people are interesting. What struck me though was that none of these are big named celebrities….tells us one thing…popularity does not define influence.

  • http://oooooozoooooone.com Fatin

    I am with Kyle, to be on of the celebrities or to be popular does not mean being influential at all, some has thousand followers but the majotity of them are following what he is saying!!!

  • http://www.twitter.com/costacinthia Cinthia Costa

    It doesn’t matter how many followers you have. The most important thing is how much you can influence the people that are following you. It is a really insteresting article. Twitter is also a media tool that needs to be analyzed strategically.

  • Thomas Moradpour

    Aplusk is a celebrity… ashton kutcher

  • http://www.essentialu.typepad.com Kayla @EssentialU

    Thanks for sharing this series of posts from the HP study. Lots of good information to walk away with.

  • http://www.lindseymccaffrey.com/blog Lindsey McCaffrey

    #4 – so sad…what kind of influence does Kutcher REALLY have over people, though? I’d love to know what he did/does to get so many followers. His tweets are pretty boring, so what’s the appeal?

  • http://www.JournoOnTheProwl.wordpress.com Saqib

    Hey
    Very interesting post. I have at least 4 of the tweeps u listed on my ‘must follow list’. ( which by the way now also includes you! ) So that’s 40 percent, right? Which by my own logic ( and no don’t even dream of asking for my personal algorithms! ) means I figured out intuitively, that what took the combined grey cells of the white-coated lab guys. Not bad, even if I say so myself, what? And I did not have to risk my brains ( the precious little that a combination of genetics and the daily hazards of working in a financial newswire service, have left me to make do with!) by taking a gander at the algorithm that you gave the link to.
    By the by I think you should be me careful about putting up such -brain to mush in next to no time -links on your blog. You do know that your blog attracts a lot of readers. I fear to think how many of our politicians may have already clicked on the link. On the other hand I doubt if it would make a difference to their brains! :-)
    Like I said. Fabulous post and a very interesting blog. You got yourself a loyal fan! Thanks.

  • http://marketingassassin.wordpress.com Rene Power

    Interesting post as usual Jeff.

    I’m just relieved to see some credible names in the top ten. Was expecting Kim Kardashian, Justin Bieber and Ryan Seacrest in truth! Like Claire, I’d query the definition of influence and the metrics used.

    Twitter is like high school. People flock to the popular like moths so they can access large audiences. But most of the ‘most followed’ are so interminably self obsessed and actually really dull, if they even tweet for themselves!

  • Anonymous

    Good list Jeff.
    Yes I have a couple of these, but as far as aplusk is concerned, I think influential might be an overstatement. With celebrity comes popularity.  I think we as a society confuse popularity with influence. Perhaps my own view of influence is clouding my judgement here, but there are very influential people with far fewer followers.  In Malcom Gladwell’s, book Tipping Point, he discusses mavens & connectors. The mavens are the truly influential, but the connectors spread the word.  Many of the connectors get the glory, but it is their quite mavens that tip the scales.

  • http://twitter.com/robertomanfrini roberto

    of course! I have a couple! this article made me think about social media and the power of traditional media and the potential power of each SM user….

  • http://twitter.com/robertomanfrini roberto

    of course! I have a couple! this article made me think about social media and the power of traditional media and the potential power of each SM user….

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