How 3 Mobile Gadgets are Transforming our Lives: New Research
It was 25 years ago and if you wanted to make a phone call you had to do like Clark Kent’s Superman and head for the nearest phone booth and not ‘change’ into leotards and wear your undies outside of your pants but fumble for coins (if you had them) and make that urgent business [...]
15 Facebook Marketing Tips and Tactics
Facebook marketing is permeating websites, blogs and other social networking properties. You only have to go to Slideshare, YouTube and notice that the ability to share with your Facebook friends is built in, either next to the content or in the settings. These Facebook marketing tips and tactics will help you build your Facebook Fan [...]
Is Piracy Just Free Marketing?
Pirates were vagabonds that ventured and sailed the seven seas stealing and swindling the property and possessions of others for their own good, but often with a certain and arrogant charm that propogated legends and folklore. Their lifestyle was admired by many and copied by few and along the way they often managed to collect [...]
Is This the World’s Best Company Blog?
Social media marketing for B2C companies are typically dominated by Facebook marketing and attempts at viral YouTube campaigns. Airlines are your typical B2C (business to consumer) company and often have to deal with consumers at their worst when they are emotional, stressed and on a deadline. Their customers are typically either on the way to [...]
11 Essential Elements of a Successful Corporate B2B Blog
If there is one company that understands the key elements on how to ‘Blog’ in a B2B market then you can’t go past the Hubspot blog. Hubspot was founded by Brian Halligan and Darmesh Shah who met at the Massachusetts Institute of Technology (MIT) in 2004 and incorporated HubSpot in June 2006. It was backed [...]
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New Book “Blogging the Smart Way”
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