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Insights into Google’s New Google+ Social Network

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Categories: Facebook, Search, Social Media

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Tweet Evolution is about winners and losers and survival of the fittest. The origin of any species, digital or flesh and blood depends on the ability to adapt to rapidly changing environments. If you want to see it happening in real time you only have to survey the digital world to view it happening before [...]

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5 Ways To Improve Your Facebook Page Engagement with Fans

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Categories: Facebook, Facebook Marketing, Social Media, Social Media Marketing

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Tweet Engagement is commonly perceived as being a valuable goal when implementing a Facebook marketing strategy. Yet the word “engage” is tossed around like confetti at a mad monks wedding during social media discussions with the assumption that everyone is on the same page. This scant disregard to what it actually means quite often ends [...]

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5 Facebook Pages with a Touch of Design Genius

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Categories: Facebook, Facebook Marketing, Social Media, Social Media Marketing

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Tweet Genius is an often misused word and often conjures up images of academic achievement. The reality is that everyone within them has the ability to synergize and combine their innate  natural talents with their passion and become a genius where life flows and has purpose. Intelligence and creativity is not the preserve of universities [...]

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How to Create a Twitter Marketing Strategy that Rocks

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Categories: Social Media, Social Media Marketing, twitter

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Tweet There are many bloggers and brands that just leap onto Twitter, setup an account and start  tweeting. This random approach is fine if you are a person that is doing tweeting for fun and you want to share your rambling rantings to any Joe that  wants to leap into your stream and share sweet [...]

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Is Your Social Media Influence Important in Finding that Dream Job?

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Categories: Digital Influence, Influence, Online Influence, Social Media

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Tweet Applying for a job is a challenge in a crowded employment marketplace and it can be tough and daunting task as you are often competing with many other candidates for that one spot. Applications flood in via email with  resumes attached. The recruiter or company can receive hundreds of application for just one position [...]

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How To Send A Power Tweet That Increases Engagement by 400%

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Categories: Social Media, Social Media Marketing, twitter

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Tweet The web is a seething mass of people sharing on social networks such as Facebook, Twitter and YouTube and they are monster networks with hundreds of millions of participants that drive billions of shares and tweets. It is estimated that every 20 minutes on Facebook, 1 million links are shared and each month 30 [...]

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Social Media Marketing’s Biggest Myth

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Categories: Social Media, Social Media Marketing

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Tweet The marketing industry is sometimes its own worst enemy. “Social media marketing” has become a sort of Utopian ideal in the industry. What it hasn’t become is a well-organized, efficient process. The mythology of social media has taken up space it doesn’t deserve in a hard-headed market like the online market. Real world social [...]

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5 Creative Facebook Pages

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Categories: Facebook, Facebook Marketing

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Tweet Design is a word that is often tossed around lightly and a quote from Steve Jobs I think best sums it up. “Design is a funny word. Some people think design means how it “looks”. But of course if you dig deeper , it’s really how it “works”. The design of the Mac wasn’t [...]

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Is Facebook’s Growth Under Threat?

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Categories: Facebook

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Tweet Facebook has been on a huge growth binge since Mark Zuckerberg launched the social networking platform at Harvard in 2004. Its stated goal is to reach 1 billion users and there are some numbers emerging that indicate that reaching that level may take a little longer than initially expected or maybe not even be [...]

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Why Search, Social Media and Content are Vital for Your Company’s Success

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Categories: Search, Search Engine Optimisation, Social Media

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Tweet Search engines like Google are like racing car mechanics, constantly under the hood tweaking their complex code engines to maintain their relevancy on a web that has moved from stiff, static and slow to dynamic, social and real time. It is said that Google makes up to 500 changes every year to its search [...]

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