10 Top Pinterest Boards
Passion is often a confusing term that means many things. It appears in the primal urge context where the human hormones are racing. As a teenager I thought it was something you did on the back seat of a car while your Mum and Dad thought you were baking cookies or doing your science homework at [...]
What is Sharing on Facebook Worth in Cold Hard Cash? – Infographic
Sharing is a warm caring type of word. It meant time spent together over a cup of coffee, a conversation or a meal. It was about sharing a holiday, helping people out and maybe putting your hand in your pocket or purse and handing out some cash to people and communities in need. When it [...]
How to Create a Successful Visual Social Media Marketing Campaign: Case Study
The band Smashing Pumpkins decided to engage their fans through a visual social media marketing campaign. The campaign was designed to draw in fans by asking various questions about the songs the band was about to release. The fans were asked to design visual representations or texts interpreting various titles. The social media campaign, titled [...]
23 Hints for Creating Content that Google Loves – Infographic
Since starting this blog I have focused on two key activities. Creating content that is relevant and adds value. The other was building tribes on social networks. I didn’t focus on optimising my site for search engines also known as search engine optimisation (SEO) and playing games with Google’s search algorithm. Begging for links from other websites was not [...]
5 Ways to Avoid Embarrassing Moments on Social Media
This past weekend I had some friends over. We watched some TV, drank some wine, and then something strange happened. The conversation tapered off… I looked around, and everyone had pulled out their smart device of choice and was checking Facebook. The conversation started again when everyone realized that one mutual friend, in particular, had [...]
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New Book “Blogging the Smart Way”
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