Have you ever struggled to write compelling headlines for your blog posts or web pages?
I’m guessing, time and time again.
Without an awesome headline, even the most interesting articles can go unnoticed by the masses.
Based on Copyblogger research, 80% of visitors will read headlines on your blog, and only 20% will read the article to the finish.
Sometimes you have a super idea for a blog post, but you can’t find a perfect combination of words to attract your target audience.
And even more importantly, if your headline isn’t eye-catching and optimized for search engines, then your SEO results can seriously suffer.
How do you find the right headline then?
The good news is that there are a bunch of online tools on the market that can help you construct and improve perfect titles and headings.
The answer depends on what you are trying to carry out and what methods you prefer to use.
Here are seven awesome SEO tools for writing catchy headlines:
1. Emotional Marketing Value Headline Analyzer
The Emotional Marketing Value Headline Analyzer is a free topic generator tool that helps you reach your target audience in an emotional and deep way.
The tool analyzes post titles or email subject lines to provide you with an Emotional Marketing value score (EMV).
It’s easy to use, you just copy and paste your headline into the text area and you will get an EMV score in percentage.
The drawback of the software is that it doesn’t give you any instruction on how to improve your headlines.
This SEO tool uses a list of emotional words and makes a comparison with the number of words in your headline. In contrast, many professional copywriters have 30-40% EMV words in your titles, while the most talented ones have 50-75% words in the headline.
2. SE Ranking
Most webmasters use the same keywords instead of getting in-depth keyword research methods. SE Ranking is one of those tools that can help you figure out synonyms and make your titles more attractive for search engines. The tool works well for searching unique and new long-tail keywords.
The good thing is that using this tool you can get both an instant keyword analysis and the detailed statistics on selected keyword ideas like KEI, Competition, monthly search volume, suggested bid, rankings, etc.
Thanks to its unique database, you can get the complete set of keyword and headline ideas you need.
3. CoSchedule Headline Analyzer
Coschedule offers a free headline analyzer tool that will inspect your headline and score your overall headline quality between 1 and 100.
It also checks out the length analysis, like word and character count and previews how your headline will look in Google search results and email subject lines.
In comparison with the Emotional Marketing Value Headline Analyzer, the tool provides useful tips on how to make your headlines better, and resources on how to become a great copywriter.
One of the benefits is the possibility to evaluate the word balance (it checks for common, emotional, uncommon and power words).
The best part of this tool is the ability to keep your past searches and compare your headlines with new ones in order to view whether the tool will give you a higher score.
4. Portent’s Content Idea Generator
Portent’s Content Idea Generator is a cakewalk to use and its chalkboard background makes it visually engaging.
You just need to enter the subject you want to write and you will get unique ideas for a blog post. If you don’t like the suggested idea, you can refresh the subject and find a perfect title.
It will give you 20 additional headline ideas, as well as writing tips.
Notice that all the suggested ideas are original, fresh and they illustrate why these titles will work well for you. The tool has a touch of personality with witty remarks and jokes in bubbles next to suggestions.
5. Hubspot Blog Topic Generator
Hubspot has one of the biggest blog topic generators in the marketing world. It is simple and quick to use, and all you need to do is type up to three keywords you want to work with.
In comparison with the other mentioned SEO tools, Hubspot allows you get a wide range of 5 possible headlines. Your major challenge is to choose a suitable and good blog post idea.
If titles aren’t what you expected or seem unqualified, you can try again to view five new ideas. All blog titles are written in a way that makes it easy to replace the original keyword for something else and improve your best-practices for SEO.
6. LinkBait Title Generator
LinkBait Title Generator is another place for generating catchy topic ideas. To tell the truth, it is not one of my favorite SEO tools, but it will give you a giggle. All that you need is to enter your subject and you will get a huge list of headline suggestions.
Surely not every blog post idea has to meet your needs, but there’s so many you’re bound to select something that will work for your articles depending on certain trends. As soon as you find the ideas, it will come up with your own link bait titles as a good base.
7. Magazine Covers
Magazines and newspapers with millions of readers fill every publication with killer headlines, that hijack eyeballs to survive in the headline battle.
They need to make sure that headlines on magazine covers sell the magazine. Cosmopolitan, Men’s Health and Women’s Health are one of the most powerful headline masters that know their target audience and are always in quest of spectacular headlines.
Notice that list titles are really popular in the online environment.
Here are some titles from Forbes that make the sale:
The “how to” headlines also attract user’s attention and will be a perfect direct response:
Magazines are one of the best places to find inspiration for blockbuster headlines.
Now you have this list of seven fabulous online tools to craft compelling titles for your landing pages, sales pages, blog posts and your content.
Remember that your headlines should be short and descriptive if you want to stand out from the crowd.
Content idea generators are not always perfect. They are not impeccable and their grammar leaves much to be desired, but you should think of this as a good reminder that content never dies and you can always get the most out of blog posts.
Now it’s your turn
Let us know if you find these above-mentioned SEO tools useful and feel free to share your experience on how to make sizzling headlines.
Guest Author: Irina Weber is a blogger and marketing manager of SE Ranking. She creates and develops new marketing campaigns, writes articles about online marketing, social media, conversion optimization on popular websites like Jeff Bullas, WordTracker, Onblastblog and other authoritative websites. If you have any questions, you can reach her on Twitter.