Advertising

the-scary-truth-about-how-retargeting-ads-influence-your-behavior

The Scary Truth About How Retargeting Ads Influence Your Behavior

As a consumer, I HATE retargeting ads because they work so well. As a marketer, I LOVE retargeting ads because they work so well. Tale […]

The Future of Search Engine Advertising and Why You Need to Innovate

The Future of Search Engine Advertising and Why You Need to Innovate

This is a sponsored post written by me on behalf of Bing Network. All opinions are 100% mine. Effective search engine advertising is about delivering […]

7 Easy Tips to Supercharge Your Facebook Sponsored Posts

7 Easy Tips to Supercharge Your Facebook Sponsored Posts

It’s pretty easy to craft a good Facebook post for paid promotion, but it’s hard to turn a good post into a great one. But […]

15 Unconventional Advertising Ideas That Set The World On Fire

15 Unconventional Advertising Ideas That Set The World On Fire

How do you catch and keep the attention of your audience, and galvanize them into action? This is the Holy Grail of marketing and promotion […]

The 7 Best Ways to Fight Banner Blindness

The 7 Best Ways to Fight Banner Blindness

A few days ago I received a call from a friend of mine, a marketing manager at an e-commerce company. It’s a story I’ve heard […]

A Step By Step Guide To More Clickable Banner Ads

Banner ads are one of the most common forms of advertising used in the online world. As an affordable, effective and measurable medium they enable […]

9 Of The Best Places To Leverage Mobile Video Advertising

With the world having more than two billion smartphone subscribers, it is no wonder that mobile video ads are also rapidly growing. According to data […]

6 Top Ways to Make Money Blogging in 2016

Want to make money blogging? Blogging monetization and optimization has been a hot topic for a few years now, but with the ever-changing nature of […]

7 Simple A/B Tests for More Effective Facebook Ad Design

Facebook advertising can be a tricky venture. Not only do you have to precisely determine and target your audience, but you also have to guess […]

Online Quizzes: The Digital Ads Your Audience Won’t Want To Block

If the music industry can survive free streaming and downloads, then the advertising industry can overcome ad blocking. Since Apple announced in June that users […]