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Content Marketing

This category looks at the creation and sharing of content (blogs, social media messages, video, graphics, images), in a way that builds trust for a brand online.

Why Copying Your Competitors Can Hurt Your Content Marketing Strategy

Why Copying Your Competitors Can Hurt Your Content Marketing Strategy

Can I tell you a secret? I love hacks. Or anything that helps me save time and work smarter. And I’m sure I’m not weird […]

50 More Business Jargon Fixes for Bloggers and Content Writers

Have you ever turned up to a corporate event, read  a PR release or a blog post and the cliched communication made you wince? Creating […]

9 Awesome Reasons to Use Infographics in your Content Marketing

We live in an age of “Big Data“..which means there is more data than ever before. In one day we create 1.5 billion pieces of […]

How To Create Insanely Successful Video Content for Under $100

How To Create Insanely Successful Video Content for Under $100

It’s official. Video marketing isn’t just an optional extra for savvy marketers anymore – it’s a major piece of the content marketing puzzle. People want […]

3 Quick Tips To Increase Inbound Traffic To Your Website

3 Quick Tips To Increase Inbound Traffic To Your Website

Website traffic plays a major role in your company’s success. Naturally, more visitors means more conversions, regardless of your current conversion rate. If you’re not […]

6 Tips to Create and Publish a Killer Article on LinkedIn

In February last year, LinkedIn gave every member in the U.S. the ability to publish posts on LinkedIn – and the response was swift and […]

6 Ways Content Marketers Can Get More Value From Google Analytics

6 Ways Content Marketers Can Get More Value From Google Analytics

Google Analytics is an invaluable resource. It offers a wealth of information that content marketers can use to build and refine their strategies. Whether it […]

How To Promote An eBook When You Have No Money For Advertising

How To Promote An eBook When You Have No Money For Advertising

Technology has forever changed the way we see our world, as well as how we communicate with one another. Even the way we consume and […]

5 Interactive Content Myths That Are Holding Your Content Strategy Back

No matter what challenges we face in life, there are always a million reasons why it might be easier to give up than persevere. Humans […]

6 Powerful Reasons Why you Should include Images in your Marketing – Infographic

I have become a habitual Instagrammer. When I am out cycling, walking or just sitting admiring the view or the passing parade, I am looking […]