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Email Marketing

Growing a list of interested online prospects and then distributing helpful, personalised and targeted content to them in a way that builds trust and generates sales.

10 Top Digital Marketing Automation Tools That Could Transform Your Business

It was 2008. Trying to find a way to shorten a link for Twitter to get the tweet under 140 characters was a challenge. You […]

How To Use Email Automation To Significantly Increase eCommerce Sales

How To Use Email Automation To Significantly Increase eCommerce Sales

Email marketing is a growing trend used by many businesses in the eCommerce world. In 2013, it accounted for more than 7 percent of all […]

10 Irresistible Lead Magnet Ideas To Grow Your Email List

10 Irresistible Lead Magnet Ideas To Grow Your Email List

Email is still one of the most powerful and valuable assets of any online business. Any blog or business that is trying to market or move products online needs to […]

10 Skills a Digital Marketing Manager Needs to Succeed

A digital marketer is like a conductor. Many players, a lot of shiny noisy instruments and a big audience. It means understanding the nuances of […]

4 Tips to Successfully Turn Your Email List Into Cold Hard Cash

4 Tips to Successfully Turn Your Email List Into Cold Hard Cash

It’s not a new phenomenon to use email marketing to increase web traffic, customers, and revenue. But even if you have a decent-sized email list, […]

A Practical Guide On How to Get Out of Gmail’s Promotions Tab

A Practical Guide On How to Get Out of Gmail’s Promotions Tab

Since Google rolled out its tabbed interface, many marketers started seeing a significant decrease in their email open rate. The introduction of an automatic filtering […]

21 Email Statistics That Will Make You Rethink Email Marketing

21 Email Marketing Statistics That Will Make You Rethink Email Marketing

It’s no secret that email is still the most effective marketing channel when it comes to ROI… but not all emails are created equal. Top performing marketing […]

Steal These 5 Subject Line Tips for Increasing Your Email Open Rates

Steal These 5 Subject Line Tips for Increasing Your Email Open Rates

121. That’s the number of emails the average person receives per day, according to a study by the The Radicati Group. Does this mean that […]

3 Quick Tips to Get a Better Email Response Rate

3 Quick Tips to Get a Better Email Response Rate

No doubt you see digital marketers discussing the newest and most exciting email marketing tricks just about every day all over the internet. Some of these […]

Email Marketing Hacks: Read This Checklist Before Hitting Send

Email Marketing Hacks: Read This Checklist Before Hitting Send

Sending a bulk email is an irreversible process. You cannot undo it, edit it, or pull it back from the subscriber’s inbox. It’s done, and […]