A Guide on How to Not Suck At Social Media Campaign Marketing!
Campaign marketing starts with a mind warping process that often involves the creatives drinking shots of bourbon, taking long lunches and looking for inspiration at a movie. That is if you believe the 1960′s TV series Mad Men’s depiction of an ad agency. The reality is often much more boring than that and can involve research on competitors, [...]
The 10 Best Social Media Campaigns That Didn’t Make The Cut
Social media campaigns can catch the public’s imagination and you only have to watch the Old Spice campaign or Roller Babies online video to realize the genius. There are other social media campaigns that aren’t that sexy or funky but never the less they are enormously effective and produce great results. One of these that [...]
The 10 Best Social Media Campaigns
Since social media has become an integral part of our lives, marketers have used their creative talents to develop social media campaigns with various degrees of success which can be measured in a variety of ways. One very successful social media marketing campaign that was run in 2009 was the competition for the “Best Job [...]
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