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Top 10 Marketing Trends of 2012

Written by Sookie Shuen - View Comments
Categories: Inbound Marketing, Social Media, Social Media Marketing, Trends

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Tweet Like most businesses, you will probably have your marketing plan for 2012 already in place. But have you built your plan so that you’re ready to respond to the latest market trends? While it’s important to stay focused, it’s equally as important to be prepared for the opportunities and challenges that will come from [...]

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6 Tips to Make an Awesome Impact with Social Media

Written by Kristi Daeda - View Comments
Categories: Social Media, Social Media Marketing

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Tweet If you’ve begun your pursuit of success and fame via social media you’ve probably found yourself spending a lot of time on your social network of choice. There is so much great information to read and so many connections to be made – where do you draw the line? Can you really make an [...]

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The One Thing Most Social Media Marketers Forget [Plus Infographic]

Written by Jeff Bullas - View Comments
Categories: Email Marketing, Social Media, Social Media Marketing

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Tweet Christmas only comes once a year and it is fun to see the children tear off the paper and unwrap their presents. It is more like a destruction derby than a party! Paper, string and wrapping fly in all directions as the journey of toy discovery unfolds. Parents and grandparents watch the unfolding scenario [...]

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10 Reasons Why “Liquid” Content Should be Included in Your Social Media Marketing

Written by Jeff Bullas - View Comments
Categories: Content, Content Marketing, Liquid content, Social Media, Social Media Marketing

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Tweet If you want to get serious about marketing for your business or organisation the foundation of any focused effort is creating unique and inspiring content to publish and promote that educates, informs and entertains. Content in fact should do much more than that if you are to succeed fast, far and large, at marketing [...]

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The 10 Commandments of Social Media Content Marketing

Written by Jeff Bullas - View Comments
Categories: Content, Content Marketing, Inbound Marketing, Pull Marketing, Social Media, Social Media Marketing

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Tweet In 1997 the first social network was created called sixdegrees.com and was the forerunner of the modern social networks that started to gain traction in 2002. The first of the modern next generation social media networks that followed in 2002, had the the funky name of Friendster, which to my ear sort of sounds [...]

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5 Fabulous Facebook Marketing Infographics

Written by Jeff Bullas - View Comments
Categories: Facebook, Facebook Marketing, Infographic, Infographics, Social Media, Social Media Marketing

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Tweet It is projected that Facebook will have one billion users by 2013. The world has just over two billion internet users globally which means that nearly one in two people on the web is a Facebook user. Facebook as a marketing medium cannot be ignored despite the misgivings of senior management (who grew up in [...]

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How 5 Top Fashion Facebook Pages Market on Facebook

Written by Jeff Bullas - View Comments
Categories: F-Commerce, Facebook, Social Business, Social Commerce, Social Media, Social Media Marketing

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Tweet Shopping is a form of entertainment for some and something to be more avoided than herpes for others. Shopping brings some to tears, for the retail and fashion obsessed it is a joyous synergy and celebration of capitalism, consumerism and style. Waiting for new designs to be launched at the favourite fashion store are [...]

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10 Key Steps to a Successful Social Media Marketing Strategy

Written by Jeff Bullas - View Comments
Categories: Social Media, Social Media Marketing

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Tweet Creating a social media marketing strategy for a blog or a business can be simple or it can be complex. A personal blogger isn’t going to perform a SWOT analysis or dive into detailed market research and create piles of spreadsheets and documents so large that you can’t jump over them. A social media [...]

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9 Steps to Compelling Contagious Content for Your Social Media Marketing

Written by Jeff Bullas - View Comments
Categories: Blog, Blogging, Content, Social Media, Social Media Marketing

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Tweet Why do you turn on the television? Why do you open a magazine? Why do you read the newspaper, whether it is online or folded and crumpled on your coffee table? We want to be entertained, amused and educated and the reason you open the laptop, turn on the tablet or browse on the [...]

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Social Media Marketing – 10 Inspiring Infographics

Written by Jeff Bullas - View Comments
Categories: Infographics, Social Media, Social Media Marketing

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Tweet In 2011 social media marketing continued to make its impact on business and brand promotions. Google+ was launched (with an investment of over $500 million in development costs), Twitter became embedded in the new Apple iPhone 4s and Blogging didn’t die. Facebook soared past 800 million users and Twitter continued its upward trajectory past [...]

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