The Explosive Power of the Retweet Revealed by Twitter
Tweet Twitter is often seen as one of Cinderella’s ugly sisters when it is compared to the multimedia beauty and the wealth of numbers that the 800 million plus engaged users that the Facebook social network offers. Facebook is the girlfriend you would be happy to take home to dinner with your parents but Twitter [...]
How Instagram Harnesses the Awesome Power of Mobile, Social Media and Photos: 3 Success Stories
Tweet I have a friend who won’t stop taking photos of food whenever she eats out. It seems that no matter what restaurant (except for McDonald’s or KFC and I don’t think they qualify as restaurants) the experience seems to turn into a full photo shoot. Every angle is explored and the correct lighting is required. At this [...]
The Top 10 Brands on Facebook and What You Can Learn from them to Grow your Fans [Plus Infographic]
Tweet Facebook has become the online home for both people and business. It has become “the” social network . Who would have thought that the result of Mark Zuckerberg’s broken heart in 2004 would would create a social network that is projected to reach 1 billion users in August 2012. That is nearly one in [...]
The One Thing Most Experts Don’t Tell You About Social Media Marketing
Tweet Social media marketing is the hottest trend in the marketing world. Brands have discovered its power to crowd source sharing of their message whether it is via a viral YouTube video campaign or a Facebook competition. Some experts will tell you that you should only use Facebook, others will whisper in your ear that [...]
10 Intriguing Insights on the State of Social Media and Blogging
Tweet If you are marketer or a business owner then insights into trends and consumer behaviour can give you an advantage over your competitors. If you are selling to a female demographic you need to know where they are hanging out on-line. If you are marketing a product to the over 50′s it is important to [...]
Job Searching with Social Media [INFOGRAPHIC]
Tweet Technology is rewiring our brains, our culture and our habits. Social media networks are disrupting industries including marketing, sales and knowledge industries. The job search market is also being reinvented as social media platforms provide the tools and information that HR managers had only dreamed about 5 years ago. LinkedIn provides more than 100 million [...]
11 Facts and Figures on Google+ Growth
Tweet A recent survey of 700,000 consumers in the US shows that Facebook is the least popular social media site when it comes to consumer satisfaction according to the American Customer Satisfaction Index in its annual E-business report. Wikipedia ranks highest at 78 with YouTube next at 74 and Facebook at 66 on the acsi.org [...]
Why Google’s New Second Generation Social Network Google+ Will Threaten Facebook
Tweet A part of me thought when I read about Google’s new social network Google+, “not another social network!” As I have played and interacted with this Google+ platform and project over the last week, I have started to sense that this not just another social network, this is a glimpse of what the web [...]
What is the Value of Your Social Media Assets and is it Worth Measuring?
Tweet Companies and brands have refined processes and systems for ascribing value to their physical assets and bricks and mortar properties but when it comes to the measuring of their online properties value there is mostly a big yawn. We live in a knowledge economy where information is vital and critical to ongoing success as [...]
Who Are The 10 Most Social Media Networked Companies on The Planet?
Tweet Playing in the school yard when you were five or six quite often involved comparing how many friends you had which was helpful in calculating how much influence you had and how important you were in the schoolyard pecking order. Forward 20, 30 or 40 years and now in 2010 you can quantify your [...]
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