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Facebook

Advice and guidance on Facebook organic reach, smart advertising and community engagement. Facebook offers a number of opportunities for individuals and businesses looking to leverage digital platforms.

15 Experts Reveal How To Explode Your Organic Facebook Reach

15 Experts Reveal How To Explode Your Organic Facebook Reach

You fire your next Facebook post into the universe, you start to quiver, this has to be the one that will answer all my traffic […]

The Simple Formula For Creating Videos That Stand Out On Facebook

The Simple Formula For Creating Videos That Stand Out On Facebook

A Facebook study found that people gaze 5x longer at video than at static content on Facebook and Instagram. And digital influencer, Jay Baer, says […]

how-to-target-facebook-ads-using-your-business-location

How to Target Facebook Ads Using Your Business Location

Recently, this ad appeared in my Facebook feed. Jack’s Meat Market and Deli is about five minutes from my little in-town office. I have been […]

the-scary-truth-about-how-retargeting-ads-influence-your-behavior

The Scary Truth About How Retargeting Ads Influence Your Behavior

As a consumer, I HATE retargeting ads because they work so well. As a marketer, I LOVE retargeting ads because they work so well. Tale […]

5-facebook-ad-myths-that-are-killing-your-profits

5 Facebook Ad Myths That Are Killing Your Profits

“Boost this post to get better results!“ Facebook hounds you with this supposedly important message. You scoff. Why would anyone pay to boost their posts? […]

live-streaming-101-for-social-media-marketers

Live Streaming 101 for Social Media Marketers

What’s the first thing that comes to mind when you think of live streaming? Kanye West? Live sports? Awards? News? No matter what comes to […]

How Facebook Chatbots Can Revolutionize Your Social Media Strategy

How Facebook Chatbots Can Revolutionize Your Social Media Strategy

The artificial intelligence era… It’s all about embedding human smarts in machines. Facebook chatbots are one application of this revolution, as they rapidly gain popularity […]

The 4 Crucial Steps Needed To Actually Drive Sales From Facebook

The 4 Crucial Steps Needed To Actually Drive Sales From Facebook

Have you marketed on Facebook but haven’t seen any significant improvement in your sales? Sometimes it may seem easier to focus your energy elsewhere in your […]

11 Ways to Use Facebook’s 24-hour Live Streaming for Business

11 Ways to Use Facebook’s 24-hour Live Streaming for Business

Facebook Live – the social media giant’s live video streaming platform – recently launched Continuous Live Video, a 24-hour live streaming service. Previously live streams were […]

7 Easy Tips to Supercharge Your Facebook Sponsored Posts

7 Easy Tips to Supercharge Your Facebook Sponsored Posts

It’s pretty easy to craft a good Facebook post for paid promotion, but it’s hard to turn a good post into a great one. But […]