The Explosive Power of the Retweet Revealed by Twitter
Tweet Twitter is often seen as one of Cinderella’s ugly sisters when it is compared to the multimedia beauty and the wealth of numbers that the 800 million plus engaged users that the Facebook social network offers. Facebook is the girlfriend you would be happy to take home to dinner with your parents but Twitter [...]
7 Reasons Why Google+ Drives Hyperactive Engagement
Tweet Diffusion of innovations is a theory that seeks to explain how, why and at what rate new ideas and technology spread through cultures. This theory was first studied by a French sociologist Gabriel Tarde in 1890. In 1962 Everett Rogers published the book “Diffusion of Innovations” where he synthesized research from over 508 diffusion studies and [...]
Top 100 People on Google+
Tweet The growth of Google+ has had statisticians, programmers and apps developers in a spin over the last couple weeks as everyone scrambles to measure and monitor the Google+ second generation social network. The irony is that Twitter and Facebook are driving a lot of the buzz and growth as the conversations circle the globe. [...]
What is the Value of Your Social Media Assets and is it Worth Measuring?
Tweet Companies and brands have refined processes and systems for ascribing value to their physical assets and bricks and mortar properties but when it comes to the measuring of their online properties value there is mostly a big yawn. We live in a knowledge economy where information is vital and critical to ongoing success as [...]
Apple makes Huge Announcement about Twitter
Tweet I regularly take classes for college students and often I ask them the following question, “How many of you use Facebook?”… the response is inevitably unanimous. In fact I don’t think there has been one class where any student was not on Facebook. Following closely behind is my next question, “How many of you [...]
Interview On Breakthrough Business Strategies Radio – Feb 28 – Internet Radio
Tweet I’m looking forward to being on Michele Price‘s Breakthrough Business Strategies Radio on February 28 at 12pm Eastern (USA) on #BBSradio to discuss everything Blogging and Social Media for business and how to create and grow your influence online. The Breakthrough Business Strategies Radio is a popular weekly broadcast over the Internet that has featured famous business [...]
Social Networks: 10 Contagious Attributes
Tweet There are 6.6 Billion people all around the planet forming a gigantic social network. At some point somewhere in this network, an idea is cooked up in the brain of one person, or sometimes a few people – a node or a small cluster of them. From there the spread begins. This is Social [...]
10 Principles At Work In Creating Buzz In Social Networking
Tweet Last Christmas break was a busy socializing extravaganza with family, friends and business colleagues. There was much wine consumed, gifts given, food eaten and stories told, both tall tales and true. Superficial but interesting conversations were engaged on topics like movies recently watched ..such as “Avatar” and questions such as … “Is it a [...]
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