Discover the Creative Secret Author

The amount of information in today’s world and the speed in which we exchange it makes all of us authors and writers. Instead of trying to outrun it, we should make use of this opportunity. Jeff Bullas wrote: “Just about everyone is a blogger these days whether they realize it or not.” Let me rephrase [...]

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Can Anyone Read the Writing on Your Blog?

I make my living as a freelance copywriter, which is why many people won’t play “Word With Friends” with me. They figure I must know dozens of long and esoteric words. But I believe my success depends on my limited vocabulary of words more than six characters or three syllables. Why? Because keeping it short [...]

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20 Simple Tips for Writing a Blog Post that Begs to be Read

On average, 8 out of 10 people will read headline copy, but only 2 out of 10 will read the rest. This is the secret to the power of your title, and why it so highly determines the effectiveness of the entire article. The reality though is that the headline is just the start!… you [...]

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