The Top 20 Threats To Social Media Marketing
Tweet Social Media Marketing has moved from an interesting idea to an essential part of the marketing arsenal in the last couple of years. It was nearly a year ago that I wrote an article on why the CEO Is afraid of Social Media and followed that up with a post that provide some answers on [...]
How To Torment A Telemarketer With Just One Word
Tweet This week’s reading of social media marketing blogs and viewing of YouTube videos provided me with a few creative thoughts and had me thinking, nodding and eventually smiling as I stumbled upon a simple method of infuriating a Telemarketer enough to hang up by just uttering one ‘three’ letter word. So before I reveal [...]
Top 10 Disturbing Social Media Posts For The Week
Tweet It has been another week of change in social media cyberspace with nothing standing still. Facebook is still creating a lot of free press for all the wrong reasons as well as making its security simpler. Foursquare went past 1 million logins a day (or 10 checkins per second) and Twitter announced that it [...]
How Best Buy Energized 170,000 Employees With Social Media
Tweet Social Media is transforming the way organisations engage internally with their employees as well as externally with their customers. Best Buy, which is a large multi-channel home electronics retailer with nearly $50 Billion in sales, 3,000 locations globally (predominantly in the USA and North America but starting to also spread through the UK and [...]
10 Simple Questions To Assess Your CEO's Marketing IQ
Tweet I recently came across a statistic that disturbed me, not that I wasn’t already slightly disturbed in a nice sort of way. That number that had jolted me was that nearly half of all businesses (46% to be precise) don’t have a website. Did I hear someone saying.. “you have to be joking!” (I [...]
12 Key Findings On Social Media’s Impact on Business and Decision Making By CEO’s and Managers
Tweet I came across this study on Social Media’s impact on business and decision making by the Society For New Communications Research which was completed by 356 professionals including primarily CEO’s and directors. The survey included questions designed to help the researchers better understand respondents’ perceptions of and experiences with social media in support of [...]
The 5 Top Social Media Blog Posts For 2010
Tweet Last year I listed The “Top 10 Social Media Blog Posts Of 2009″ and that proved to be very popular so instead of waiting to the end of the year I thought that I would list “The 5 Top Social Media Articles For 2010″ so that readers could see what other readers are finding [...]
How CEO's and Executives Socialize Their Brands
Tweet We all can agree on one thing – social media is an effective marketing tool to reach a large scale audience for minimal cost. All the top brands are doing it but who is making the most of their social presence? When it comes to embracing the changing digital world, many brands have jumped [...]
14 Ways A CEO Can Benefit From Social Media: A True Story
Tweet It took very little convincing to prove we needed social media for our company and our brand. However, when it came to personally interacting as CEO of my own company on social media platforms, a wave of hesitation came over me on how to manage this pervasive virtual maze. After research and analysis on [...]
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Top 10 Social Media Blog 2012
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Finalist Top 10 Social Media Blogs 2010
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