How to Get Started with Social Media Marketing
Social media is changing everything. How we communicate, do business and read our news. The biggest change to business is that it is democratizing marketing. Marketing is no longer monopolized by mass media, expensive printing firms or marketing agencies that controlled access to your customers and prospective audience. You are now free to create and [...]
10 Ways Leading Brands Use Facebook Ingeniously For Their Marketing
There is a revolution going on in the internet marketing world that many companies are still figuring out. It is called Facebook and Twitter and it’s also called social media marketing. So what is one change that has emerged that is affecting the way businesses can influence their target market to create massive traffic and [...]
How 5 Creative Brands Pin on Pinterest
On this planet of over 7 billion people, 2 billion internet users with 550 million websites creating massive amounts of “big data” it is sometimes hard to get noticed. Tweets on Twitter stream past your screens in torrents, Google+ refreshes with new images and updates every few seconds and on Facebook the ticker beckons us [...]
Is Content Marketing the Hot New Trend? – Infographic
It was in 2008 that I realised the power of creating and marketing unique content to pull people to your website and blog. That was one of the primary reasons I started jeffbullas.com. I discovered this when I stumbled upon Hubspot, a company that was one of the early innovators of content marketing. Their marketing [...]
5 Lessons from Coca Cola’s New Content Marketing Strategy
Coca Cola has been part of popular culture for over 100 years and has been called a “Vision Brand“. Its marketing and communication is purposeful and connects with its audience in a way that makes it stand out from its competitors. Its mission is not about selling products but to create significant positive change in [...]
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New Book “Blogging the Smart Way”
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