3 Reasons Why YouTube Videos go Viral
YouTube is seen by many aspiring musicians, potential movie stars and wannabes as the online portal to fame and riches. This is not without precedent, as the biggest music brand in the world, Justin Bieber was discovered on YouTube. Last year he set a YouTube record as the first person to reach 2 billion video views (after [...]
4 Reasons Why Brilliant Communities Are More Valuable than Your Social Media Strategy
Ever feel like you’re just going through the motions with your social media strategy? You aren’t alone. Marketers are finally understanding the bigger picture: how many ‘likes’ you get doesn’t necessarily translate to more sales. As a result, savvy social media strategists are measuring engagement metrics—how often their audience members interact with posted content and [...]
10 Reasons Why You Should Be Using Twitter Before Your Competitors Do
Twitter is not going away anytime soon but the general public still in the main does not “get” Twitter despite it becoming part of popular culture. A contact of mine on Twitter and author of the “New Rules Of Marketing And PR”, David Merman Scott was having a Christmas dinner with his brother Peter who [...]
10 Simple Steps To Increase Your Digital Influence
What if you could shortcut the time it takes to be known as a thought leader or an expert or get elected to a position of authority and power or chosen for that important job that you want so desperately. Just imagine when you wrote a book that it immediately sold in the thousands and [...]
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New Book “Blogging the Smart Way”
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