What is the Big Question in Social Media Marketing Everyone is Afraid to Ask?

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Categories: Content Marketing, Social Media, Social Media Marketing

The big question that is often asked about social media when it comes to investing money, resources and time is “what is the return on investment?” Some pundits will say that is not the right question because it is like asking “what is the ROI on your phone?”. Others will say social media should stand [...]

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5 Cool Content Marketing Infographics You Shouldn’t Miss

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Categories: Content, Content Marketing, Infographic, Social Media, Social Media Marketing

Flipping the corporate marketing model from all about your brand and its products and services to all about your customer is a lot like turning the Titanic. It is slow and hard to do. The challenge is that most companies have been brought up on a diet of pushing ads in front of people to [...]

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