A Powerful Two Step System to Increase the Value of Your Facebook Community
As a relatively new and rapidly evolving digital channel, social media is subject to considerable debate among marketers when it comes to return on investment Although the metrics in which we measure success across each network may differ, collectively they define ROI and drive strategy. Social media is increasingly becoming more effective in connecting businesses [...]
10 Best Pinterest Practices
In the world of social media there are few mediums that go untouched, but there are those that are significantly more prominent than the others. Facebook and Twitter being the reigning kings and others trailing behind with users unsure of what to do. However, Pinterest is proving to be an extremely useful tool for businesses [...]
The Facts and Figures about the Power of Visual Content – Infographic
We all know that images are compelling. The growth of visual content has been on a rapid upward trajectory over the last 12 months. Social media platforms such as Pinterest and Instagram have taken the social media world by storm. Instagram announced in July that it had acquired 80 million users. To put some further [...]
Should You Invest in LinkedIn and Forget Facebook?
Marketers everywhere are trying to discover how to monetize social media. But some social media sites can’t even make money from their own users. Facebook has been in the news recently for failing to live up to its business promise. LinkedIn, however, has performed remarkably well in the same difficult sector. It has announced quarterly [...]
10 Creative Ways to Market on Pinterest
Marketing used to be simple. You placed an advertisement in a magazine, the yellow pages or the local newspaper and people picked up the phone and called you or dropped into your place of business. Now you have dozens of marketing channels you can use and the media is not just print, television and telemarketing. [...]
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New Book “Blogging the Smart Way”
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