10 Insights into the State of Social Media in 2012
The smart phone is changing how we use and consume information. Add a dose of social media obsession and you have two powerful forces that are transforming everything. How we find information, learn, publish, express ourselves, do business and interact with other people is going through the biggest change in history and we don’t know [...]
5 Insights into Global Social Media in 2012 [Infographic]
Social media is emerging from its adolescent phase and is rapidly maturing. Initially social networks had an image problem with some CEO’s and executives thinking Facebook was for teenagers to post the weekend’s party photos and Twitter was for narcisstic attention seekers with a limited vocabulary. There was also an initial perception that because the platforms [...]
19 Revelations from a Social Media Marketing Blogger
When I discovered social media for the first time and saw its potential as a marketing medium to amplify content, spread stories and brand messages, I was excited. Social media became my shiny new toy. Four years later after logging onto Facebook for the first time, I am still as passionate as ever about social [...]
5 Google+ Insights, Resources and Tips for Business – Plus Infographic
Social networks are evolving before our eyes. The changes are often subtle and hidden. Facebook is still the defacto social network with over 900 million users. To make money though, it has no other option but to monetize the stream called the Timeline. This puts a lot of clutter onto the screen. Facebook has also admitted [...]
The 10 Most Important Questions I get Asked About Twitter
Twitter is a complete mystery to a lot of people. Twitter in fact was never meant to be a social networking site according to its founders. It was initially created as an internal messaging system in 2006 for the pod casting company Odeo in 2006 and broke through into public conciousness in 2007 after winning an award [...]
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