57 Facts and Figures on the Money and Power in YouTube Viral Videos – Infographic
Viral. It used to mean a catching a bad disease that brought sickness or death. Now it means “fame and fortune” via a social media channel called YouTube. How things have changed. The art of going viral is moving beyond one time flukes to a formula and a process. We only have to look at [...]
A Guide on How to Not Suck At Social Media Campaign Marketing!
Campaign marketing starts with a mind warping process that often involves the creatives drinking shots of bourbon, taking long lunches and looking for inspiration at a movie. That is if you believe the 1960′s TV series Mad Men’s depiction of an ad agency. The reality is often much more boring than that and can involve research on competitors, [...]
The Facts and Figures on YouTube in 2013 – Infographic
Online video has gone from zero to a staggering 800 million monthly visitors and 4 billion hours of video viewed per month. And that is just YouTube! Every second there are 46,296 YouTube videos being viewed all around the world. In just 8 years it has transformed the web from mono media to multimedia. Videos [...]
5 Types of Snack Size Content for Social Media Marketing Worth Considering
Our attention spans and communication habits seem to be following the development path of micro-processors. Smaller and faster. The art of the long conversation, the slow contemplation of the future of the planet over an extended meal and prolonged human concentration have maybe become so endangered that we don’t value depth of thought and long [...]
How to Get Started with Social Media Marketing
Social media is changing everything. How we communicate, do business and read our news. The biggest change to business is that it is democratizing marketing. Marketing is no longer monopolized by mass media, expensive printing firms or marketing agencies that controlled access to your customers and prospective audience. You are now free to create and [...]
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