How 5 Prestige Brands Innovate and Market on Facebook
Perception sometimes equals reality when it comes to marketing. Businesses that win and are successful often create a public persona and brand that enables them to remain at the top of the food chain through emotional and clever marketing. It is not about the facts but how they touch the hearts and emotions of their [...]
Does the Facebook Timeline Increase or Decrease Engagement?
The rules of marketing are changing. Before the rise of the social web, marketing was about synchronous messaging. It was about shouting your brand from the roof tops in a one way conversation. The louder you shouted (the more dollars you spent on mass media) the more money you made. In essence it was simple. Today it is a [...]
20 Interesting Facts, Figures and Statistics Revealed by Facebook
Facebook is about to raise $5 billion from investors. When you are ask for that amount of money then you need to produce some reliable evidence and facts and figures about the current state of play that are accurate. So Facebook has recently revealed the latest statistics about its business in its S1 Filing for [...]
Will Google+ be the Second Biggest Social Network in 12 Months?
Hype and fad are terms that are kicked around as buzz about the latest trend hits the media and the social networks. Questions are asked …..will the trend in killer high heels last one summer or two, will the fad to wear low hanging jeans become adopted by baby boomers (I wouldn’t like to see [...]
5 Facebook Pages with a Touch of Design Genius
Genius is an often misused word and often conjures up images of academic achievement. The reality is that everyone within them has the ability to synergize and combine their innate natural talents with their passion and become a genius where life flows and has purpose. Intelligence and creativity is not the preserve of universities or [...]
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