What is the Big Question in Social Media Marketing Everyone is Afraid to Ask?
The big question that is often asked about social media when it comes to investing money, resources and time is “what is the return on investment?” Some pundits will say that is not the right question because it is like asking “what is the ROI on your phone?”. Others will say social media should stand [...]
Unlocking the Secrets to Finding Great Writers to Produce Your Content
In an age where content is the new gold standard of web-related and social media marketing; it’s time to start producing great content or find someone who can. Content marketing is part art and part science. It needs to touch hearts and minds. Anyone can write, the real feat comes not from putting words on [...]
20 Ideas for Content that People Love to Share on Social Media
Social media is a hungry beast. The social networks require constant feeding. They need to be thrown a diet of content that keeps readers and viewers coming back for more. This is one of the biggest challenges if you want to do social at scale. Finding ideas for content then leads to the resource intensive [...]
How to Increase Your Blog and Website Sales Conversion Rates with A/B Split Testing
A/B Testing has been used by a number of online entrepreneurs for a long time now. With the huge benefits that it promises, this is not that surprising. Small businesses, medium-scale enterprises and large companies all benefit from A/B Split Testing. But for you to be able to utilize this tool to its maximum potential, [...]
What are the 10 Secret Benefits of Blogging?
Just about everyone is a blogger these days whether they realize it or not. If you write something on Facebook and receive comments and feedback then you are a blogger. Tweet a short sentence of 140 characters on Twitter and you are a micro blogger. Upload a video to YouTube where you can obtain subscribers and elicit [...]
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