Is Social Media Creating A Digital Tipping Point?
Tweet The world in which we live would hardly be recognised by someone who lived and died half a century ago and who may have caught a glimpse of the television generation. The children born in the 90′s have only known a world where the Internet was a natural part of their day to day [...]
69 Secret Tips To Make Your Blog Rock
Tweet I spent an inspiring afternoon with Charles of Cubic Promote who is one of my clients and we discussed how he could optimize his social media marketing including his blog. He is one very savvy businessman and is using his 23 blogs to optimize his website for search engines in ways that are producing [...]
6 Reasons Not To Have A Facebook Page
Tweet In 2009 Facebook launched in Indonesia and with that arrival according to “The Economist” a “vast field of dead blogs were discovered” numbering several thousand as people deserted their blogging platforms and moved to Facebook. Facebook is a phenomenon and its ease of use and spread has enabled tens of millions of people to [...]
Social Media Marketing For Business Video Series: Video 6
Tweet In this the sixth video of the presentation on social media marketing for business we continue our look at how to use social media marketing including a more in depth look at Blogging, LinkedIn and YouTube. We cover the following topics with some interesting questions from the audience. Why you should have a blog [...]
Social Media Marketing For Business Video Series: Video 5
Tweet In this the fifth video of the presentation on social media marketing for business we continue our look at how to use social media marketing including a more in depth look at Facebook, Twitter and Blogging. I cover the following points The benefits of Facebook marketing How to choose social media channels to communicate [...]
Social Media Marketing For Business Video Series: Video 3
Tweet In this the third video of the presentation on social media marketing for business we look at The value of a blog in increasing traffic to your website by 100% How social media amplifies your content and helps it spread. Why you should have two buttons on your blog to reduce friction for people [...]
Social Media Marketing For Business Video Series: Video 2
Tweet In this second video on social media marketing for business we look at The decline of traditional mass media Why “Ideas that spread win” Why word of mouth is much more effective than advertising The rise of social media in spreading ideas Why using social media to market produces great results including Apple and [...]
Social Media Marketing For Business: Video Series
Tweet This series of videos on social media marketing was presented to an audience of business people and executives. In the presentation I cover how I became involved with social media and some of my experiences as a blogger. Note: There is also a Slideshare presentation of 70 slides that was presented along with the [...]
Social Media Marketing For Business: Presentation
Tweet Last night I had the pleasure to present to a group of business executives at the Mantra Hotel In the presentation we discussed the major benefits of social media marketing for business. We covered Why ideas that spread win Why traditional mass media is in decline Multiple social media marketing case studies including Facebook, [...]
How Email Marketing Can Boost Your Social Media Presence
Tweet Email is not the cool trendy marketing tactic as the the current flavor of the month, social media. In fact some companies, notably a major brand ‘Ben & Jerry’s, are making the brave step of dropping their email marketing and going totally social in the UK. Despite this email is still an important part [...]
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