5 Questions to Ask When Writing Content

Written by - 9 Comments
Categories: Content, Content Marketing, Copywriting, Search Engine, SEO

The web was dominated for a decade by two key elements. Search engines and content. If you wanted  information you asked Google. It was simple. This led to the rise of a new industry called “search engine optimization” or if you love acronyms “SEO”. Experts good, bad and scammy emerged from the web mist to [...]

Read more »

9 Comments

23 Hints for Creating Content that Google Loves – Infographic

Written by - 27 Comments
Categories: Content Marketing, Search Engine Optimization, SEO, Social Media, Social Media Marketing

Since starting this blog I have focused on two key activities. Creating content that is relevant and adds value. The other was building tribes on social networks. I didn’t focus on optimising my site for search engines also known as search engine optimisation (SEO) and playing games with Google’s search algorithm. Begging for links from other websites was not [...]

Read more »

27 Comments

3 Digital Marketing Strategies you Should Not Ignore

Written by - 31 Comments
Categories: Content, Content Marketing, Search Engine Optimisation, SEO, Social Media, Social Media Marketing

Everyone loves something for free. The marketing message varies but the core tactic involves the word “free”. Phrases such as “buy two and get one free”, “free holiday for purchases over $1,000″ and the online shopping favorite of “free shipping” are the bread and butter for all marketers. When you are starting your blog, website or start-up [...]

Read more »

31 Comments

The Marketing Tactic that Social Media Marketers Often Forget

Written by - 24 Comments
Categories: Digital Marketing, Search Engine Optimization, SEO

Pinterest is a popular paranoia, Instagram is indecently addictive and Facebook is so big you cannot ignore it. Social media is the hot business marketing trend. It is discussed at coffee shops, dinner parties and  countless conferences. You can use social media from desktops, iPads and iPhones, no matter where you are. Tweeting is the [...]

Read more »

24 Comments

A Glimpse Into Google’s Search Engine of the Future

Written by - 13 Comments
Categories: Google, Search Engine, Search Engine Marketing, Search Engine Optimisation, SEO

Google is constantly tweaking and evolving its search engine to continue to be relevant on a fast moving and evolving web. The search giant has realized that the user experience is vital and speed of the results and delivering up content that users want includes personalized, recent and unique content. Recently Google announced a new step towards [...]

Read more »

13 Comments

Next Page »