7 Signs You are Not a Good Blogger
Let me start off this post with a little assumption … Every one of us wants to be a good blogger, right? But it’s not like we get a lot of direct opinions about how good we actually are… I mean, your friends and family will tell you that you’re great. A number of haters [...]
5 Successful Facebook Marketing Campaigns – Case Studies
Facebook and social media marketing success is often displayed when big brands and stars with millions of fans and deep pockets run a campaign that also attracts mainstream mass media attention. This can be seen with the wildly successful Old Spice campaign that saw millions of YouTube views, Twitter tweets and Facebook likes. The reality [...]
15 Steps for Creating a Successful Social Media Giveaway Contest
Everyone loves getting something for free. In fact, one of the main reasons that people “Like” a brands Facebook page is so that they can either obtain a discount or win something. The rise of social media allows businesses to easily create their own contests and giveaways that can: Build links to your website (great [...]
How to Create, Market and Manage Your Digital Brand
Life has become complicated. In the past we only had one brand to create and maintain. The “physical brand” that is constrained by time and space. Its maintenance is constant and it is something we all do and some are better at it than others. You rise from your sleep and perform activities that could [...]
15 Common Mistakes in Social Media Marketing
As digital media continues to integrate into our lives, business executives, freelancers and professionals from all walks have started to use social media to engage in content marketing. And while some of us have more experience than other in the social media game (I had very little when I began exploreB2B), as we accept the [...]
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New Book “Blogging the Smart Way”
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