18 Key Observations about the State of Blogging in 2011
Tweet Blogging is a profession and a passion that has been transformational. The feedback has changed and informed me. I have written, travelled, presented and networked. It has allowed me to learn and to communicate with a global audience that has been enlightening, inspiring and empowering. It asks questions of you. Will people appreciate your thoughts [...]
10 Intriguing Insights on the State of Social Media and Blogging
Tweet If you are marketer or a business owner then insights into trends and consumer behaviour can give you an advantage over your competitors. If you are selling to a female demographic you need to know where they are hanging out on-line. If you are marketing a product to the over 50′s it is important to [...]
12 Major Business Benefits Of The Social Media Revolution
Tweet I have been aware of the benefits of social media for a while now and have used this blog as a pulpit and soapbox to shout from this digital hilltop. I have personally experienced the power of this new media to accelerate brand awareness and to spread my stories. You can exhort and preach [...]
The Top 4 Digital Marketing Tactics You Ignore At Your Peril
Tweet In the past marketing was easy. You advertised in the yellow pages, you sent letters and catalogs using direct mail, cold called and you placed ads in trade magazines and local newspapers. If you were a larger company you used television, radio and national newspapers. It was known, comfortable and expensive. The arrival of [...]
30 Inspiring Ideas To Develop Content For Your Blog
Tweet The challenge for any blogger personal or corporate is to continually come up with content that brings the readers and viewers back to the blog. The corporate blog should not be about “selling” it is about educating and solving your customers problems. Do that and they will keep showing up to learn more and [...]
69 Secret Tips To Make Your Blog Rock
Tweet I spent an inspiring afternoon with Charles of Cubic Promote who is one of my clients and we discussed how he could optimize his social media marketing including his blog. He is one very savvy businessman and is using his 23 blogs to optimize his website for search engines in ways that are producing [...]
How Do We Use Social Media In a Disaster?
Tweet The role of social media in spreading the latest breaking news about an emerging disaster or crisis is well documented. We have seen it with the plane crash in the Hudson river in New York where the news was broken on Twitter via an iPhone and also the monitoring, reporting and updating of the [...]
Top 15 Social Media Channels Important For B2B Marketing [Survey]
Tweet Social Media Marketing is often thought of as being mainly suited for B2C (Business To Consumer) marketing. So finding a survey that takes a closer look into the role of social media in communicating with business buyers in a B2B (Business to Business) marketing environment and its role in their buying processes provides some [...]
How Will Marketers Change Their Social Media Activities In The Future?
Tweet Social media marketing is continuing to morph and evolve so keeping up to date with the latest trends and seeing what other businesses are planning to do in the future is essential to stay ahead of the game. Last year I looked at what were the top social media channels that were being used [...]
22 Secrets Of Power Bloggers
Tweet I was watching Seth Godin who is one of the worlds top bloggers, being interviewed the other day on an online video. I had never seen him on video before or even seen a photo of him except for his blog photo which is a rather memorable partial image. What really intrigued me was [...]
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Top 10 Social Media Blog 2012
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Finalist Top 10 Social Media Blogs 2010
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