How The Top 500 Fastest Growing Companies Are Using Social Media

Tweet This is quite an interesting study due to the fact it looks at the 500 fastest growing companies in the USA and how they are using Social Media.  The Center for Marketing Research at the University of Massachusetts Dartmouth recently conducted a new in-depth and statistically significant study on the usage of social media [...]

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Social Media Survey Reveals 92% Of Companies Using Social Media

Tweet I was going to review this social media survey in less than 500 words (the  original report is 43 pages) but I found the revelations compelling so it ended up being over 1,000 words. It shows that companies are taking different approaches both bold and conservative. It also unveiled the fact that most companies are not ignoring [...]

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Do Marketers Prefer Social Media or Email Marketing?

Tweet Research and surveys are continuing to show the growing importance of Social Media for marketers in 2010, with nearly six in 10 planning to include social-media spending in their next-year’s marketing budget, according to the “2010 Media Planning Intelligence Study” from the Center for Media Research. The Top 3 were Email 57% Social Media  56% [...]

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Why Do People Use Twitter? View Latest Survey Results Update

Tweet So the results for the “Twitter Power Poll Survey Number Two: What Do You Use Twitter For?  are both expected but maybe a little disturbing for the  Triple T’s..the ” Twitter Tragic Traditionals”, who think Twitter should be only about engaging and communicating. With 152 votes currently counted here is the state of play with the results ranked from the most [...]

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What Do You Use Twitter For? New Twitter Power Poll Survey

Tweet  How do you use Twitter? For communicating?.. sending out interesting content that you found in Cyberspace .. Retweeting interesting links and content being tweeted? Maybe you use Twitter for driving traffic to your blog or website? In a recent interview one of the top “Non Celebrity” users of Twitter.. Guy Kawasaki was asked a question. Question: ”You currently have over 160,000 followers on Twitter [...]

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Survey Reveals Who Is Running the Social Media Show

Tweet I thought I knew who was in charge of Social Media in corporations until I came across this survey conducted by ipressroom.com with support by the PRSA which interviewed 278 public relations, marketing and human resources professionals to identify trends regarding their approach to social media. The breakdown of the companies surveyed by revenue was as follows 14% of the companies had revenue in [...]

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