10 Compelling Reasons Why Your Business Should Blog

Tweet Why is the business blog not given the marketing attention it deserves? In an age of shiny new toys such as social media marketing and Facebook  it is often overlooked as being slightly dowdy and just a touch unattractive. Blogging requires commitment both in thought and time. CEO’s that blog are very rare as they [...]

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How To Connect 100 Million Facebook Fans

Tweet Traditional marketing is still a powerful marketing medium and email is still one of the best ways to get someones attention. The challenge for email is that it is much harder for it to be shared compared to new emerging low friction social marketing channels such as Facebook and Twitter. Many well optimized blogs [...]

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Why Social And Traditional Media Marketers Should Stop Bitching

Tweet Social media is not the only marketing game in town despite a lot of social media mavens drinking the cool aid and touting it as leading advertising to the promotional promised land. Traditional marketers think that social and new media is an over hyped fad that will eventually go away and is something to [...]

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The Top 20 Threats To Social Media Marketing

Tweet Social Media Marketing has moved from an interesting idea to an essential part of the marketing arsenal  in the last couple of years. It was nearly a year ago that I wrote an article on why the CEO Is afraid of Social Media and followed that up with a post that provide some answers on [...]

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