The Big Problem with Social Media Marketing
New Feature: Listen to this post on a podcast. Business and brands have realized that they need to do social and do it well. So they create a social media marketing strategy and then they start implementing the tactics to achieve the goals. It all looks rosy at the start, everyone is excited. The staff are [...]
2 Key Ways to Advertise on Twitter Without Spending a Fortune
Twitter has been seen for a long time as a neat, cute and simple tool to send your messages, break news and distribute content in real time to a global audience. It can be viewed as the web equivalent of the mobile SMS and as “texting on steroids”. For many years the perception has been that is [...]
How to Build a Targeted Twitter Tribe of 100,000
Twitter remains an enigma for many bloggers and businesses. Many questions are asked. What can I do with 140 characters? What is the point of tweeting? How can I use if for marketing? Should I check all the people who follow me before following back? These and many other questions bedevil the casual Twitter user who often thinks [...]
5 Tips for Terrific Power Tweeting
Twitter has been my blogs content distribution powerhouse since the day I hit the “publish” button on my first blog post. It allows me to tweet information to the world in real time with simplicity and no fuss. All you need is good headline, a shortened link and some hashtags (if you don’t know what [...]
11 Twitter Essentials You Need To Pimp Your Blog
There are many ways to use Twitter and we are still figuring out the rules. What I really like about social media is that it is still so new that you can make up your own rules as you go with an eye on what works and what doesn’t and I like that because I [...]
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