10 Insights into the State of Social Media in 2012
The smart phone is changing how we use and consume information. Add a dose of social media obsession and you have two powerful forces that are transforming everything. How we find information, learn, publish, express ourselves, do business and interact with other people is going through the biggest change in history and we don’t know [...]
The Facts and Figures about the Power of Visual Content – Infographic
We all know that images are compelling. The growth of visual content has been on a rapid upward trajectory over the last 12 months. Social media platforms such as Pinterest and Instagram have taken the social media world by storm. Instagram announced in July that it had acquired 80 million users. To put some further [...]
Blogging Statistics, Facts and Figures in 2012 – Infographic
Blogging started as an online journal in the 1990′s where people shared their interests, hobbies and thoughts online. Online self expression was the main aim of the blogging game. In 2012 it has evolved into major publishing businesses such as Huffington Post that was sold recently for over $300 million. It is also used by [...]
72 Fascinating Social Media Marketing Facts and Statistics for 2012
Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). And social media isn’t just about lead generation of course. While prospective buyers are [...]
6 Powerful Reasons Why you Should include Images in your Marketing – Infographic
I have become a habitual Instagrammer. When I am out cycling, walking or just sitting admiring the view or the passing parade, I am looking for photo oportunities that I can snap and then share on my Instagram “app”. All I need to be carrying is my iPhone or iPad and with my Instagram app [...]
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New Book “Blogging the Smart Way”
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