The 10 Commandments of Social Media Content Marketing
Tweet In 1997 the first social network was created called sixdegrees.com and was the forerunner of the modern social networks that started to gain traction in 2002. The first of the modern next generation social media networks that followed in 2002, had the the funky name of Friendster, which to my ear sort of sounds [...]
6 Social Media Networks to Watch in 2012 [Plus Infographics]
Tweet Curiosity is a human trait that makes us want to discover what lies beyond the horizon, over the ocean or what can be seen and experienced from the top of a beckoning mountain. It makes humans take risks that are both life threatening and potentially rewarding and life changing. George Mallory, the English mountaineer and [...]
10 Things You Must Know about the State of Social Media in 2011
Tweet Social media has evolved rapidly and we have seen the emergence of social networks that 12 months ago did not exist. Some surprises this year included the launch of Google+ (which acquired 25 million users in less than 30 days), Pinterest which grew at more than 512% and Tumblr (the microblogging platform) which is [...]
5 Fabulous Facebook Marketing Infographics
Tweet It is projected that Facebook will have one billion users by 2013. The world has just over two billion internet users globally which means that nearly one in two people on the web is a Facebook user. Facebook as a marketing medium cannot be ignored despite the misgivings of senior management (who grew up in [...]
Social Media Sharing Trends in 2011- Infographic
Tweet The global sharing that is social media, churns out some statistics that if you didn’t have a calculator handy, would turn your mind to mush. The growing connections of these networks from Facebook to Twitter are increasing the velocity and the virality of information and “global brand” discovery. Sharing buttons are popping up on [...]
One Thousand Facts and Figures about Social Media in 30 Countries – Presentation
Tweet If you are continually surprised by the facts and figures and the mind boggling statistics that are thrown up by global social media networks then you cannot go past this presentation. Social media has taken the world by storm and is reinventing how we consume, view and share information. We have gone from local [...]
Twitter Makes Two Major Announcements
Tweet Twitter is the second biggest social network after Facebook. Its growth has accelerated after it was embedded in the new Apple mobile operating suystem (iOS5). Despite its popularity, its user experience is not as inviting or as multimedia rich as Facebook and Google+. Since the launch of Twitter over 5 years ago, users have [...]
10 Key Steps to a Successful Social Media Marketing Strategy
Tweet Creating a social media marketing strategy for a blog or a business can be simple or it can be complex. A personal blogger isn’t going to perform a SWOT analysis or dive into detailed market research and create piles of spreadsheets and documents so large that you can’t jump over them. A social media [...]
9 Steps to Compelling Contagious Content for Your Social Media Marketing
Tweet Why do you turn on the television? Why do you open a magazine? Why do you read the newspaper, whether it is online or folded and crumpled on your coffee table? We want to be entertained, amused and educated and the reason you open the laptop, turn on the tablet or browse on the [...]
Google+ Growth Explodes
Tweet Facebook announced some major changes last week including significant modifications to its profile pages at the annual F8 Developers Conference. Just a few days before that announcement Google+ decided to open its doors to the general public. I don’t think that is a coincidence! The conference and some of the changes were already publicly known [...]
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