How to Make a Digital Media Kit to Promote Your Blog and Business
Attending conferences and seminars is an effective and fun way to network and promote your business. Media kits are often handed out during these events which include expensive printed marketing collateral, which is usually not read or finds its way into the trash. These media kits consist of neatly organised pocket folders with a company’s [...]
The Marketing Tactic that Social Media Marketers Often Forget
Pinterest is a popular paranoia, Instagram is indecently addictive and Facebook is so big you cannot ignore it. Social media is the hot business marketing trend. It is discussed at coffee shops, dinner parties and countless conferences. You can use social media from desktops, iPads and iPhones, no matter where you are. Tweeting is the [...]
The Top 6 Content Marketing Mistakes
If you have a website or a blog, you engage in content marketing every time you publish a page or post – whether you realize it or not. As the business world continues to evolve with the Internet age, content blogging has become a booming market. However, many small businesses are making a lot of [...]
What are 5 Digital Assets Worth Investing In?
There is something special about buying your new first home. You are handed the keys and you walk in the front door and it is yours. It is almost visceral. The smell of the paint, the feel of the carpet under your feet and the vision of how you are going to furnish and style [...]
Winning with the Fantastic Four of Digital Marketing
Winning in sport or business is imagined by almost everyone. What child hasn’t dreamed of being a star athlete or a millionaire. Imagination is a powerful force that can motivate us to succeed in life. Imagination is also one of the keys to enjoying a book as our mind takes us on journeys that suspend [...]
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New Book “Blogging the Smart Way”
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