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Debunking The "Twitter Is 40% Pointless Babble" Survey

I have seen this headline circulating over the last week on Twitter and the blogs and so I decided that  I would have a closer look […]

Survey Reveals Who Is Running the Social Media Show

I thought I knew who was in charge of Social Media in corporations until I came across this survey conducted by ipressroom.com with support by the PRSA which interviewed 278 […]

8 Reasons Why Social Media is Such a Powerful Marketing Medium

Why has Social Media captured the imagination and participation of so many people with up to 40% plus of the Internet population in some English speaking, developed countries creating a […]

9 Ways To Convince The CEO To Use Social Media and Enter The 21st Century

In a recent post on my blog I listed “28 Reasons Why The CEO Is Afraid Of Social Media” which received comments from around the world from consultants and advocates […]

Marketing Trends Report 2009: Where does Social Media Stand?

What are the marketing trends for 2010 and where does Social Media Figure in the mix? A report by Equation Research  indicates some interesting trends that highlight […]