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“When I say jump, you say, ‘How high?’” This may work for drill sergeants, but it probably won’t do you any favors in marketing. As nice as it would be to get customers to instantly buy from you the moment they see a button with the words “buy now,” that’s typically not going to happen. … Read more
History is full of influential figures. Abraham Lincoln. Napoleon. William Shakespeare. But while we usually think of presidents and scientists when compiling our lists of influential people, they don’t always have a huge impact on our everyday life. When it comes to the more mundane things, like trying to decide what clothes to wear or … Read more
One of America’s most famous media proprietors, actresses and philanthropists, often attributes her success to following her gut feelings. According to her website, “Learning to trust your instincts, using your intuitive sense of what’s best for you, is paramount for any lasting success.” Overall, she claims that trusting her gut more than anyone else’s opinion … Read more
55 years ago, a timid, unassuming high school student changed the world forever. After his uncle had been killed by a burglar, he took it upon himself to hunt down the perpetrator. Soon after starting his search, he found the burglar, and as they stood face-to-face, he realized something … The criminal was someone he’d … Read more
Sometimes the simplest set of rules tend to be the most effective. Think about the Ten Commandments – there are only ten of them, but considered as a single entity, this code of conduct addresses most aspects of human life. You may be wondering what this has to do with financial practices and small businesses. As with anything, … Read more