"Join over 25 million other readers that have been educated and inspired to transform their life and business"

How to Use Social Listening for Effective Market Research

How to Use Social Listening for Effective Market Research

Of all parts of marketing and product development, research might be the most fun (and the most work). While doing research is absolutely important to any business process, getting maximum output can require maximum resources, which is rarely sustainable and often overwhelming.   The result is research that is either underdone or overruled. Luckily, the marketers … Read more

3 Tools to Measure Brand Awareness and Why You Should

3 Tools to Measure Brand Awareness and Why You Should

Every brand wishes to become famous. Well, every entrepreneur, business owner, and marketer wishes for its brand to become famous. But as you might guess, popularity doesn’t happen overnight. Not for brands. They don’t wake up famous; instead, slowly and steadily, they grow brand awareness. What is brand awareness? Brand awareness defines the extent to … Read more

5 Free Keyword Research Tools You Need to Try This Year

5 Free Keyword Research Tools You Need to Try This Year

Finding and using the right keyword ideas is foundational for any content creation since it can mean the difference between your page showing up for 10 Google searches vs 1,000.  Which is why there are hundreds of keyword research tools on the market right now. To some, it might seem that the only keyword suggestion … Read more

Categories SEO