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Ankush Mahajan 
The eCommerce industry is flourishing across the globe. Similar to the previous years, business owners were expecting a steady growth in the eCommerce industry in the year 2020. With the unprecedented arrival of COVID-19, the eCommerce market saw a boost like never before. Additionally, stats are predicting that the COVID-19 pandemic has accelerated the shift … Read more
Ever since the pandemic (COVID-19) has hit global health and the economy, many businesses are struggling to cope with current scenarios. People are avoiding public places to avoid the spread of the virus, thus making the brick and mortar store irrelevant for some time. Businesses have to focus their efforts on online channels and engaging … Read more
Content marketing is an integral part of your digital marketing strategy. In 2017, we saw extensive adoption of content based promotion across all industries. In 2018, the practice will continue to thrive even more; especially in small and medium sized businesses. Content marketing offers better engagement, better conversions, and usually cost less than other forms … Read more
The ecommerce arena is rapidly evolving. Every new trend quickly becomes a basic necessity for all ecommerce startups. So it makes sense that online retailers have increasingly high expectations of their ecommerce solution providers. Search engine optimization, good UX design and ability to customize still hold upmost importance, but trends like m-commerce (commercial transactions conducted electronically by mobile phone) and social commerce (the use of social networks … Read more