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5 Ways to Standout on Social Media with a Bootstrap Budget

Social media is crowded. Most of us make an assumption that this makes it much harder to standout, or that to standout you have to spend thousands of dollars. Our natural tendency is to pay for attention, because that is how we are programmed to think thanks to traditional advertising. For a minute, let’s imagine … Read more

6 Powerful Ways to Target Your Customers with Facebook Ads

Advertising on Facebook is one of the biggest, if not the greatest, opportunities for businesses widely available today because of the ability to target very specific audiences using advanced tools not available through traditional mediums. The social networks $2.2 billion in advertising revenue in the first three months of 2014 prove that users are clicking … Read more