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Elli Bishop You might be surprised to learn that the number one article on “The New York Times” in 2013 wasn’t an article, it was a quiz. This quiz, “How Y’all, Youse and You Guys Talk” aimed to answer the question “What does the way you speak say about where you’re from?” In less than a dozen … Read more
Failure is full of lessons and, over the last decade, the demise of several once extraordinarily successful businesses are providing us with plenty of them. Disregarding the digital age, numerous companies that once dominated their respective markets are now defunct. We’ll explore the downfall of three; Blockbuster, Kodak and Borders. We’ll offer you insight into … Read more
It’s no secret; social media marketing isn’t as straightforward as it used to be and consumers are getting more socially savvy by the moment. Today’s consumer no longer just hopes, but expects their favorite brands to continue to offer them new and innovative ways to engage socially. As the social media landscape evolves at lightning … Read more