Inna Yatsyna

At the beginning of the century, keyword research was quite a simple thing – webmasters could collect a wide range of all the words somehow connected with your content, and it would rank high. Search engines’ algorithms were mechanical and robotic, so, looking for the pages relevant to queries, they relied on the number of … Read more

So, by now, I’m sure you’ve heard the term featured snippets. If not, you most certainly have seen them in searches on Google. But, if you’ve been living under a rock, here is an example of a featured snippet about an online store: Yes, you noticed, and you understand why featured snippets are so important … Read more