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Kevin Bobowski's Articles

5 Hacks for Creating Smarter and More Profitable Digital Content

5 Hacks for Creating Smarter and More Profitable Digital Content

Content marketing is approaching an inflection point – this inflection point will determine the role of content marketing in the modern marketing technology stack. It […]

How to Reap Revenue from Your Social Media Marketing Campaigns: 3 Case Studies

Today’s social media marketing campaigns have a big job to accomplish for brands. They are a vehicle for consumers to discover new products and engage […]

Is This the Next Big Thing in Your Content Marketing Strategy?

Most marketers approach the new year with a burst of resolve and a vow to tick off items on their marketing wish lists. But the […]