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11 Tips For Conducting Successful Partnership Marketing

11 Tips For Conducting Successful Partnership Marketing

While many businesses might believe they are self-sufficient, partnership marketing can help you collaborate with others to reach a broader audience. It involves companies with mutual goals and similar target markets launching a campaign together. Many companies are achieving new milestones using this tactic. However, if your goals and vision aren’t aligned, the campaign will … Read more

How to Leverage AI for Better and Faster Language Translation

How to Leverage AI for Better and Faster Language Translation

Facebook’s translation feature produced some truly comical results when it was still in its infancy stages. However, over the last few years, it’s improved. This reformation can be credited to a combination of user suggestions and its clever use of artificial intelligence (AI) and machine learning. In 2020, they introduced a new open-source polyglot AI … Read more

How to Align Product, Marketing, and Sales Goals in 2022

How to Align Product, Marketing, and Sales Goals in 2022

The new year is here, which means businesses are reevaluating goals, budget constraints, and roadmaps for the upcoming year. It’s an excellent opportunity to redirect company efforts and eliminate inefficiencies. Unfortunately, in most cases, product, marketing, and sales goals are far from aligned as department heads compete with one another for resources or priority. It’s … Read more