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Paul Bingham's Articles

4 Expert Influencer Marketing Tips That Will Transform Your Campaigns

4 Expert Influencer Marketing Tips That Will Transform Your Campaigns

Just as marketers were coming to grips with digital advertising, their task is becoming difficult again. According to PageFair, 615 million internet users now block […]

The Surprising Shift That Is Changing The Way Brands Deliver Digital Campaigns

The Surprising Shift That Is Changing The Way Brands Deliver Digital Campaigns

In January, Dollar Shave Club began its bid to crack the UK market by launching a TV ad campaign. The mail-order razor company’s success stemmed […]

The 6 Essential Ingredients of the Perfect Facebook Video Ad

The 6 Essential Ingredients of the Perfect Facebook Video Ad

One thing we can all agree on: the amount of video consumed online has grown at an incredible pace in the last two years, and […]

The 10 Laws Of Visual Content Marketing [2017 Update]

The 10 Laws Of Visual Content Marketing [2017 Update]

Source: This is a static image that has been transformed into a 6-second video with Shuttlerock’s InstantVideo technology. When we published the new laws of visual content […]

How to Promote Your Business with Brand Ambassadors Using Visual Content Marketing

Passionate brand advocates can provide marketing on steroids. On a social web they boost sharing, enable crowd sourced marketing and they do it for free. […]