Zac Johnson's Articles

As more and more people are self-isolating or self-quarantining at home, the web has become even more essential. Everyone is (supposed to be) staying home […]

It may have once been the case that it was difficult to find the information you wanted because that information was scarce. Or maybe it […]

Blogging. What was once simply a means for writing down thoughts and sharing individual opinions with the world, is now a multi-billion dollar industry and […]

In the world of business, both online and offline, it doesn’t pay to be a wallflower. You don’t want to blend into the background, because […]

It used to be the case that the “mobile web” was almost entirely separate from the “main” part of the Internet. This was back when […]

User engagement is everything. It’s quite a direct statement to make, but at the end of the day, that’s what it really comes down to. […]

Long gone are the days when brands could simply rest on their laurels, blast out marketing messages, and wait for the customer orders to come […]

Data is the name of the game. There’s a reason why so many of the world’s top tech companies are essentially data companies. From Facebook […]

In so many ways, the Internet has been the great equalizer. While it would have been almost impossible for the average person to reach an […]

The modern digital economy certainly does not operate in a vacuum. You cannot simply release a product out in the wild and keep your fingers […]