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"6+1 More Great Resources on Using Facebook For Your Non Profit Organisation, Personal Brand and Company"

As I promised in my last post, here are 6 more great resources on using Facebook, for companies, personal branding and NGOs (Non Profits). What you will find in fact is that there isn’t 6 but a “Bonus” which makes 7, which is about “5 Tips for Enhancing Your Brands Presence on Facebook”. A lot of people end up being passionate about one type of … Read more

"7 Great Resources on Using Facebook For Your Non Profit Organisation, Personal Brand and Company"

Facebook  has been adding new functions and features that enable Companies, Non Profits and Individuals to promote their brand, raise money and increase sales and have conversations with their communities and networks. The following posts are some of the latest reviews and studies of what is unfolding in “Social Media” in the Facebook space, that I have … Read more

"7 Steps in Creating and Implementing a Social Media Marketing Campaign"

The processes involved in creating a social media campaign has been open to many discussions by many people as to how to do it effectively and as I indicated in my last blog I would give a further insight  into one type of approach to social media marketing after my recent discussions with Fi Bendall.  Her approach requires initially setting a baseline so that the success … Read more

"Social Media and Why Non Profit Organisations Should Be Using It"

The use of Social Media and its role in helping Charities and Not For Profit Organisations engage with their community is becoming very evident. I was talking to Fi Bendall the other day who has worked in this area extensively, including Amnesty International Australia and Earth Hour Global and below is a snap shot of her findings. “The impact of social … Read more

"So What Exactly is Social Media and… Social Media Advertising, Marketing and Optimisation?"

What is Social Media? Well here is a definition…Social Media is about community networks on the Internet that allows for hyper-connectivity between individuals and content. The social software enables anyone without knowledge of coding, to post, comment on, share or mash up content, and to form communities around shared interests. The most well-known communities are Linked … Read more